About Us

WE is one of the largest communications and integrated marketing agencies in the world. We're independent, we're all about our people - both our clients and our employees - and we believe in the power of communications to move audiences to positive action.

For more than 40 years, we have been helping translate complex innovations into powerful, persuasive stories. Our sector expertise across key verticals - including technology, healthcare, consumer, and brand purpose - translates into insights and strategies that are informed, current and credible.

We work with companies that are embracing the ever-evolving digital world to reinvent themselves, to deliver new value to their customers to reach them in new ways and ultimately improve people's lives.

About the Role 

The Senior Account Executive will be responsible for creating, managing and executing PR campaigns and news cycles involving business and consumer press, as well as other influencers on behalf of our agency clients. This position will support product launches, execute on seasonal campaigns, and as well as contributing to campaign development.

 

Responsibilities 

• Responsible for maintenance and growth of relationships with key, senior level influencers in both consumer and social media

• Identify communication trends and educate/inform clients and agency colleagues and partners on changes and trends.

• Monitor, report and provide insight on competitor and issue-specific social media activities, unique and creative uses of social campaigns or emerging culture themes

• Leverage clients extensive data to conceive and drive stories apart from traditional news milestones

• Model agency values, mentor and coach colleagues and junior staff on agency “best practices” and successful engagement with your influencers.

• Oversee and reinforce consistent adherence to media management processes: media lists, coverage monitoring and industry coverage trends.

• Maintain and grow client relationships by contributing to the development and implementation of communication strategies, executing on projects (leading where appropriate).

• Identify opportunities to grow and diversify current accounts and new business efforts to include sourcing and gathering audience, industry or competitor market data.

• Negotiate and manage client expectations and satisfaction; Assure internal and external stakeholders are aligned

 

Qualifications 

• 3-5 years of experience in PR, preferably in an agency setting 

• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

• Strong analytical writing skills

• Experience with written and developed materials, including integrated communication plans, press releases, pitches, and social media content highly desirable.

 

Preferred Qualifications 

• Comfortable with integrated communication principles

• Understand the role of the media

• Interest in developing integrated communications skills incorporating digital and social media

• High level of initiative

• Desire to be an engaged, accessible member of a dynamic office and broader global agency community

• Client and business environment:  Customer service orientation is a must.  Job pressure may exist from requirement of handling multiple tasks

• Experience working globally or with colleagues in multiple locations

• Fast-paced team environment (frequent tight deadlines, multitasking, etc.)

• Strong presentation and consulting skills along with the ability to read, write and speak English

• May need to work more than 40 hours per week on occasion

• Ability to lift up to 25 lbs.

Compensation

The base annual salary range for this role, applicable across all U.S. locations, is outlined below. The actual salary may vary based on several factors such as business requirements, job responsibilities, skills, experience, and geographical location.

Salary Range$72,000—$78,000 USD

Benefits

As part of our commitment to the success and well-being of our team, regular employees working 20 hours or more per week are eligible for the following benefits:

• Comprehensive benefits program including medical, dental, and vision coverage
• Generous time off including PTO, holidays, annual wellness break, summer Fridays and personal days
• 401k plan including company match