Sales Execution and Capability Director (Hybrid)

There’s Always a Seat at Our Bar 

The Lagunitas Brewing Company began on a kitchen stove in Northern California in 1993 and has always looked to the future – whether supporting local communities by turning beer into money for the cause, or fueling stories, songs, and experiences with our IPA. Wherever you go: Beer Speaks, People Mumble. 

 

What You’ll Get

• Benefits – Awesome coverage for: Medical, Dental & Vision
• Time off - Approx 33 days off in your first year (combo of vacay, holidays and personal days)
• Retirement – up to 5% contribution on 401K plan
• BEER – and non-alcoholic Lagunitas beverages
• Schwag – 50% off food and merch
• Gym Membership – $50 monthly reimbursement for that beer belly (or at least to prevent it)
• Pet Insurance – keep your fur babies covered with pet insurance options
• Wheels - Eligible for Wheels automobile reimbursement program 
• Skills to Pay the Bills – professional development, 24/7 operation
• Opportunities – Expand your horizons in CA, Chicago . . . the world!
• It’s Friday, Ya’ll – Get Paid every other Friday, starting at: $128,538.65 - $144,605.98

 

Please note - pay band may vary, based on where you reside.  The listed pay band is reflective of the city associated with this opening: Petaluma

 

The Gist

The Sales Execution and Capability Director has a great opportunity to make a real impact.  They will develop the strategy, ensuring execution of a winning commercial plan at Lagunitas.

The Sales Execution and Capability Director will combine their passion for sales, skills of analysis, planning and strong communication to work across functions - bringing people together while consistently bringing a ‘customer back’ approach.

 

What You’ll Do

You will be responsible for 1. Developing our Route to Consumer .2 Developing and Executing a plan to develop our Sales Capabilities 3. Leading the Commercial Planning process on behalf of Sales.

1. Route to Consumer
   • Ensure we are impacting our retailers and distributors in the most effective way.
   • Includes: building all elements of the customer contact strategy, utilizing digital tools when appropriate, ensuring sales coverage is optimized behind our commercial priorities along with effective measurement and review.
   • In conjunction with Trade Market and Category Management: design, plan & execute the sales execution strategy for Lagunitas, including Picture of Success implementation through our Field Sales Managers.
2. Sales Capability
   • Working with the people team - responsible for the design and implementation of a plan that will accelerate our commercial capabilities, investing in our people to ensure future success.
3. Commercial Planning
   • Lead the Business Planning process on behalf of sales.
     • Responsibilities will include the external, ‘Annual Business Planning’ process with distributors connecting the ‘Joint Business Planning’ Process with Retailers along with the development of the internal plan.
   • Responsible for the coordinating all elements of commercial measurement and review.

 

What We’re Lookin’ For<