Proposal Content Manager

Overview

The Proposal Development Department is seeking a Proposal Content Manager to lead the strategy, governance, organization, and continuous improvement of ViaPath’s proposal knowledge base and reusable sales content. This role serves as the owner of the Company's proposal content ecosystem, ensuring proposal teams have timely access to accurate, compliant, and compelling content that improves proposal quality, efficiency, and win rates. The position combines proposal expertise, knowledge management, AI-enabled content optimization, and visual communication to support business development across ViaPath's integrated correctional technology solutions.

 

Remote based position in Dallas, TX with a requirement to travel to the ViaPath office located in Dallas on occasion.

Responsibilities

Content Strategy and Knowledge Management

• Develop, manage, and continuously improve an enterprise content management program supporting proposal development, knowledge management, content governance, proposal best practices, and content analytics. Maintain the proposal delivery model for content standards, repository tools, and automation.
• Develop and maintain extensive knowledge of ViaPath products, services, correctional technology solutions, proposal development methodologies, and industry trends.
• Develop and maintain a deep understanding of the functional and technical capabilities of ViaPath products and services to support accurate content curation.
• Serve as the business owner for the proposal content repository, establishing governance, taxonomy, metadata standards, version control, content lifecycle management, security, retention, disposition, and repository integrity.
• Establish content governance policies and approval workflows to ensure proposal responses remain current, compliant, and aligned with Company messaging.
• Analyze proposal content usage, search metrics, and repository effectiveness to identify opportunities for content improvement, standardization, increased reuse, and automation.
• Evaluate emerging proposal technologies, AI capabilities, and automation tools to improve proposal efficiency while ensuring compliance with Company policies regarding data security, confidentiality, and content accuracy.
• Develop and deliver training, documentation, and best practices that promote effective use of proposal repositories, content standards, and automation tools.

Library and Repository Management

• Administer and continuously improve the enterprise proposal knowledge repository, ensuring content remains complete, accurate, searchable, and aligned with evolving products, services, and industry requirements.
• Develop and maintain reuseable boilerplate libraries, approved proposal responses, graphics, resumes, case studies, compliance matrices, and supporting proposal assets such as Qvidian.
• Maintain repository taxonomy, metadata, folder structures, naming conventions, keywords, and search optimization to improve content retrieval.
• Load, categorize, and organize newly approved proposal content following proposal completion to maximize future reuse.
• Develop and maintain proposal and response management software(s) repository structures supporting proposal development and collaboration.
• Maintain and enhance automation processes supporting proposal responses, proposal assembly, and critical proposal files.
• Ensure proposal content is proposal-ready by proactively maintaining approved response for strategic products, services, compliance requirements, and frequently requested customer information.

Content Development and Quality Control

• Lead the creation of modern, reusable proposal content formats, including executive summaries, testimonial, callout boxes, resumes, graphics, case studies, diagrams, infographics, solution descriptions, and proposal templates.
• Partner with technical and business subject matter experts to develop and maintain high-value proposal content.
• Utilize AI-enabled tools to improve proposal readability, organization, consistency, visual presentation, and content development while ensuring human review and validation.
• Develop and maintain SME review schedules ensuring proposal content remains current and technically accurate.
• Review and update expired or outdated content to ensure completeness, compliance, accuracy, and consistency with Company branding and proposal style standards.
• Maintain and enforce proposal writing standards, style guides, templates, and formatting guidelines.
• Ensure proposal content complies with Company branding, approved messaging, contractual requirements, legal requirements, and regulatory standards.

Proposal Support and Team