Product Manager

Who We Are:

IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

What You'll Do:

The Product Manager role sits within the Data Services department responsible for data applications across the company’s divisions globally from Big Data, Data Warehousing, Business Intelligence, Analytics and Data Science. We work in cross-functional squads composed of Data Engineers, Data Analysts, Data Scientists, and other supporting roles such as DevOps, Security and Architecture.

As a Product Manager within TKO Data & AI Services department, you will be responsible for managing the entire product lifecycle, from high-level strategy to hands-on execution. You’ll define the product vision, conduct market research, and craft long-term roadmaps while also getting deeply involved in the day-to-day work—creating detailed user stories, prioritizing the backlog, and collaborating with the development team in Agile ceremonies. This role demands a balance between strategic thinking and detailed execution, making you a key driver of the product’s success.

Responsibilities

• Translate high-level business goals into detailed user stories with clear acceptance criteria, workflows, and diagrams where necessary.

• Ensure product roadmaps, backlogs, and delivery plans are aligned with the TKO Data & AI Strategy, including adherence to front door intake and governance policies.

• Maintain and evolve the data catalogue for your products, ensuring metadata, lineage, and definitions are accurate, accessible, and up to date.

• Define and communicate a clear product vision and strategy, ensuring alignment with departmental and company goals.

• Ensure product roadmaps, backlogs, and delivery plans are aligned with the TKO Data & AI Strategy, including adherence to front door intake and governance policies. Conduct market research to identify trends, opportunities, and areas for product innovation.

• Explore and assess opportunities to embed AI and emerging technologies into data products, bringing forward innovative use cases and solutions that create measurable business impact.

• Utilise strong technical acumen to dive deeply into data such as running SQL queries, providing basic data modelling, and understanding data technology and architecture to effectively collaborate with engineering teams.

• Use data and metrics to track product portfolio performance, including KPIs, ROI, and value delivery, to inform prioritisation and investment decisions.

• Manage project budgets and resources, ensuring alignment with financial objectives.

• Take part in Agile ceremonies such as sprint planning, backlog refinement, and stand-ups, ensuring close collaboration with Data Engineers, Data Analysts, Data Scientists, and other cross-functional team members.

• Continuously improve Agile processes within the team and foster a collaborative environment that embraces feedback and adaptation.

• Develop and maintain product roadmaps, ensuring stakeholders and clients are informed of progress, changes, and alignment with broader company goals.

• Act as the main point of contact between clients and the development team, gathering feedback and incorporating it into the product development process.

• Deliver product updates and roadmap presentations to both internal and external stakeholders, soliciting input for future improvements.

• Se