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Principal Applications Engineer, Physical AI (AI2459)

SiMa.ai
San Jose, United Statesfull_timeVerifiedPosted 3 Dec 2025
💰 $296,400/yr($220,000/yr$296,400/yr)

About the role

Job Title: Principal Applications Engineer, Physical AI                 Job Location: San Jose, CA (This position requires a full-time, on-site presence in our San Jose, CA office)          Job ID: AI2459         Description:           The Principal Applications Engineer will play a key role in enabling customer success with our advanced Physical AI System-on-Chip (SoC) solutions. This position is responsible for providing technical leadership across customer proof-of-concept (PoC) initiatives, managing technical evaluations, troubleshooting software and system-level challenges, and driving successful execution of customer programs.  The ideal candidate combines deep expertise in embedded software with a strong understanding of Edge AI workloads and system integration. This is a customer-facing role requiring excellent communication skills, a collaborative mindset, and the ability to work effectively across engineering, product, and sales organizations.  Key Responsibilities: Solution Development  
  • Develop, optimize, and deploy Edge AI applications on embedded AI processors.
  • Build, test, and benchmark AI workloads including computer vision, sensor fusion, anomaly detection, predictive maintenance, object detection, classification and segmentation.
  • Port, quantize, and optimize AI/ML models (CNNs, transformers, audio models, multimodal models, etc.)
  • Work directly with customers to understand use cases, help integrate SDKs, debug runtime issues, and optimize performance.
 Customer Engagement & Technical Enablement 
  • Lead technical onboarding and PoC activities for customers evaluating or integrating the company’s Edge AI SoCs.
  • Understand customer requirements and provide detailed guidance on system configuration, software integration, and AI pipeline deployment.
  • Deliver technical presentations, demos, and training sessions to support customer adoption.
 Technical Issue Resolution 
  • Diagnose and resolve issues related to software integration, firmware behavior, drivers, and system-level interactions.
  • Reproduce customer-reported problems, capture logs and diagnostics, and work closely with internal engineering teams to drive resolution.
  • Develop high-quality documentation, including configuration guides, FAQs, and troubleshooting references.
 Program Management & SOW Development 
  • Define scope, milestones, deliverables, and timelines for customer engagements; prepare Statements of Work (SOWs) for services-based programs.
  • Serve as the technical program manager throughout the engagement lifecycle, ensuring timely execution and proactive communication of risks and progress.
  • Coordinate cross-functional resources to ensure customer requirements are met and issues are resolved efficiently. 
 Qualifications: Required Qualifications 
  • Bachelor’s or master’s degree in electrical engineering, Computer Engineering, Computer Science, or a related discipline.
  • 5–10+ years of experience in applications engineering, embedded systems engineering, or solutions engineering within a semiconductor or embedded systems environment.
  • Strong proficiency with embedded software development (e.g., embedded Linux, RTOS environments, firmware, drivers).
  • Experience with AI/ML model deployment, runtime optimizations, or AI acceleration frameworks.
  • Competency in C/C++ and Python, with the ability to diagnose issues spanning software, firmware, and system layers.
  • Demonstrated experience interfacing with customers in a technical capacity.
  • Excellent verbal and written communication skills.
 Preferred Qualifications 
  • Experience with Edge AI architectures, heterogeneous computing, or neural network accelerators.
  • Familiarity with system-level profiling, performance tuning, and optimization for constrained embedded environments.
  • Experience defining, negotiating, or managing Statements of Work for technical projects.
  • Background in technical program or project management.
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SiMa.ai

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