Platform Services Analyst - FreeWheel - (Programmatic Trader)

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

This job plays a critical role in the execution and analysis of programmatic advertising campaigns. It requires a blend of technical expertise, strategic thinking, and effective communication. The position supports ongoing optimization efforts and contributes to the team's understanding of campaign performance.

This position is not eligible for visa sponsorship. Applicants must be authorized to work for Comcast in the United States without a current or potential future need for sponsorship.

This is a virtual opportunity with working hours for Pacific, Mountain or Central time zone.

Job Description

Responsibilities:

• Developing optimization tactics and strategies for programmatic campaigns to enhance customer experience
• Providing troubleshooting and quality assurance support for programmatic campaign performance issues
• Recommending performance improvements based on analysis of campaign data and market insights
• Analyzing bid data to identify and solve technical bidding challenges
• Reviewing programmatic bid data and historical marketplace activity to boost private marketplace outcomes
• Collaborating with cross-functional teams to integrate programmatic efforts with wider advertising goals
• Assisting in the creation of reports on campaign performance, delivering insights to internal teams
• Continuing to learn and apply new skills in programmatic technology and data analysis
• Executing programmatic campaigns, monitoring their performance, and adjusting strategies as needed
• Communicating analytical findings and strategic recommendations to stakeholders effectively
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Communication, Programmatic Campaign Management, Programmatic Media Buying, Programmatic Trading, Teamwork, Troubleshooting

Compensation

Primary Location Pay Range: This job can be performed in California with a good faith estimated pay range upon hire of $68,914.44 - $91,885.92 USD.

This job can be performed in Colorado with a Pay Range of $59,925.60 - $103,371.66

Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast provides best-in-class Benefits to eligible employees.  We believe that benefits should connect you to the support you need when it matters most, and