Partnership Marketing Coordinator
UFCAbout the role
Who We Are:
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 700 million fans and approximately 300 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 950 million households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 80 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC and @UFC on X, Snapchat, Instagram, and TikTok: @UFC. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.The Role and What You’ll Do:
The Partnership Marketing Coordinator supports all partnership account activities and assists with the creation, development, and execution of various sponsorship initiatives and marketing events. While the position is Las Vegas-based at UFC’s headquarters, the role will support across all TKO properties including WWE, PBR, OnLocation and IMG. The position assists with account management, activation-related details, marketing strategy and liaising with different departments and helping to implement customized sponsorship objectives. This position also supports revenue goals such as upselling, cross selling, and renewals.
- Effectively contributes during on-boarding and weekly check-in calls with partners, which includes weekly agenda and recap note assistance
- Creates and assists with the overall management of Asset Delivery by tracking assets, updating in time for month-end progress check-ins, liaising with internal team members and other departments on current status.
- Assists the Partnership Marketing team with partner gifting by selecting on-boarding gifts and organizing the distribution.
- Assists with the UFC Octagon creative and execution by collecting partner artwork details, submitting according to internal deadlines, and approving final buildouts.
- Assists with collecting all Broadcast and live-event assets in advance of each event.
- Assists with the routing of all partner static and video buildouts to UFC Brand team for approval.
- Distributes company Style Guides, event schedules, and other important newsletters to partners.
- Assists with scheduling talent appearances/initiatives with partners
- Travels to select events to host Partners and assist the Partnership Marketing team on-site.
- Works with the Digital/Social team to monitor and track partner online deliverables, which include digital media, social and content.
- Manages sponsor contracted tickets, purchased tickets & ticket banks.
- Coordinates sponsor initiatives such as Fan Experience and hospitality events.
- Works closely with other departments on key company initiatives and partner participation (i.e. International Fight Week, Tentpole Marketing Events etc.)
- Oversees the development of Partner Event & Annual Recaps.
- Contributes to revenue-driving initiatives such as Partner upsells, cross sells, and renewals.
- Supports cross-property TKO conversations and initiatives
- Other projects and duties as assigned
You Have These:
- Bachelor’s degree, with concentration in marketing or sports management preferred or equivalent work experience.
- Minimum of 1-3 years of agency, team or partner-based partnership servicing experience
- Experience managing the development and implementation of partnership marketing strategy.
- Experience with marketing platform integration (digital, event, hospitality, e
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