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Media Performance Manager - Marketing

GWM Australia
Australiafull_timeVerifiedPosted 22 Dec 2025

About the role

Drive impact. Optimise performance. Shape the future of GWM.

At GWM, we’re building one of the most exciting automotive brands in the market — bold, fast-growing and driven by data. We’re looking for a Media Performance Manager to take ownership of our paid media strategy and performance, ensuring every dollar works harder to grow brand, demand and market share.

This is a hands-on, highly analytical role for a media leader who thrives on optimisation, insight and measurable outcomes.

Why join us?

  • Be part of a high-growth automotive brand with big ambitions in ANZ
  • Work in a role with real ownership, influence and visibility
  • Collaborate with talented internal teams and best-in-class agency partners
  • Shape media strategy that directly impacts brand growth and sales outcomes
  • A strong work-life balance, including work-from-home flexibility
  • A culture driven by innovation, collaboration, and success
  • Access to 24/7 counselling services for you and your family
  • 12 weeks paid parental leave for primary care givers and 6 weeks for secondary care givers
  • A fully maintained vehicle

Duties and Responsibilities:

  • Own the end-to-end paid media strategy, developing and delivering quarterly media plans aligned to brand, demand and sales objectives
  • Lead media performance across TV, OOH, radio, search, display, Meta and emerging channels
  • Partner closely with media and creative agencies to ensure campaigns are delivered on time, on budget and on target
  • Track, analyse and optimise campaign performance daily, turning data into actionable insights
  • Manage media budgets with precision, ensuring 100% adherence while maximising ROI
  • Deliver clear, executive-ready reporting and recommendations that shape future strategy
  • Monitor competitor and industry media activity to keep GWM ahead of the curve

What you’ll bring:

  • 5+ years’ experience in media planning and performance management, ideally in automotive or a fast-paced consumer category
  • Deep understanding of paid media metrics and optimisation across the full marketing funnel
  • Strong analytical capability with a data-led mindset
  • Confidence influencing senior stakeholders and agencies with clear, compelling insights
  • A proactive, hands-on approach with the ability to manage multiple priorities

Please note that shortlisted candidates will be contacted in early January 2026.

Become a vital part of a dynamic team representing one of ANZ’s fastest-growing automotive brands! If you’re passionate about performance, obsessed with optimisation and ready to make your mark — we’d love to hear from you.

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Company

GWM Australia

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