Marketing Specialist
TeradyneAbout the role
Media & Communications Specialist
Universal Robots is the market leader in the collaborative robotic space, and we are just getting started. We are looking for an ambitious, creative, and insightful media and communications leader who can translate our product features and our services to values that meet customers’ needs. In this role, you will work with Universal Robots’ preferred media partners, while striving to optimize campaign results. You will also be responsible for all aspects of both paid and in-house webinar management, from planning to execution and post-campaign reporting.
Responsibilities:
- Organize and execute internal and external webinars
- Draft content for publisher sites/eblasts/paid promotional activities
- Coordinate with the media and address inquiries for speaking engagements/earned media opportunities
- Supervise creative support services and the production of printed materials
- Coordinate and engage in association sponsorships and ambassador programs
- Collaborate with marketing professionals to produce copy for advertisements or articles
- Oversee the procurement of branded merchandise for corporate events
Qualifications and Requirements:
- Previous experience managing media relations
- BA degree in Marketing, Communication, or similar relevant field
- Outstanding customer service skills
- Automation industry experience a plus
- Sense of ownership and pride in your performance and its impact on company’s success
- Critical thinker and problem-solving skills
- Team player with great interpersonal communication skills
- Good time-management skills
- Experience managing a budget and third-party vendors
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