Marketing Manager

IN ART WE TRUST

Moco isn’t like any other museum. We started in Amsterdam, expanded to Barcelona, and after receiving +5 million visitors are now shaking things up in London. Our goal? To make art, fun, bold, and for everyone. At Moco, we showcase work by icons like Basquiat, Warhol, Kusama and street legends like Banksy, whose art challenges power and speaks to the people. We celebrate the voices that are not always found in traditional museums, from the streets to the digital world and beyond. Our spaces are filled with immersive art, powerful messages and a playful spirit. We believe in breaking the rul+es, thinking differently, and making art that connects with real life. Our team is made up of curious, passionate people who love creativity, community, and doing things with heart. You don’t need to be an art expert, just open-minded, energetic, and ready to be part of something exciting.

THIS IS YOU

We are looking for a dedicated and experienced Marketing Manager to manage Moco’s global
marketing initiatives. You will develop and execute strategic marketing plans to build brand
awareness, drive visitor growth, and strengthen Moco’s position as a leading cultural brand. You
combine creativity with a strong commercial mindset and a hands-on approach.

KEY RESPONSIBILITIES

In this role, you will work in close collaboration with Moco’s founders and Marketing Director,
aligning on strategy, creative direction, and brand growth across all markets.

Main responsibilities are:

● Social & Digital Media: you manage the organic social strategy for Moco Museum. You
create content together with our partners and continuously evaluate and improve the
approach to strengthen engagement and brand presence. For paid social, you support
our performance marketeers in creating, testing, and iterating on the best-performing
content to achieve the highest results.

● Influencer Marketing: you manage Moco’s influencer strategy, identifying the right
creators, negotiating collaborations, and integrating their content into the broader
marketing mix.

● Campaigns & Activations: you manage integrated campaigns that bring Moco’s stories to
life, from new exhibitions and collaborations to cultural moments. You also manage the
relationship with our PR agencies to amplify the reach of activations and generate as
much buzz as possible.

● Advertising & Media: you support Moco’s global OOH strategy and media planning
across key markets. You coordinate campaign delivery, ensuring visual consistency,
effective timing, and smooth execution. You oversee the production of marketing
materials and ensure all output aligns with our brand identity.

● CRM & Newsletters: you manage visitor communication before and after the museum
experience. Through newsletters and referral programs, you increase engagement,
repeat visits, and upsell opportunities.

● Insights, Reporting & Optimization: you ensure insights guide decisions and outreach.
You stay connected to audience trends, translating them into meaningful campaigns and
content. You monitor KPIs, evaluate performance, and manage the marketing budget to
ensure efficiency and strong results.

REQUIREMENTS

● Bachelor's degree in Marketing, Business Administration, or a related field.
● A minimum of 5-8 years' experience in a commercial marketing role, ideally within
Tourism, with at least 3 years in a managerial position.
● Proven track record of developing and executing successful marketing.
● Strong analytical skills and a data-driven mindset. Proficiency in data analysis tools and
methodologies is a must.
● Excellent knowledge of the UK market and has a relevant local network.
● Affinity with the art world.
● Capacity to thrive in a fast-paced, agile environment with a keen ability to re-prioritize on
a consistent basis. Someone who’s not afraid to get your hands dirty.
● Fluency in English is required

WHAT MOCO OFFERS

Beneath our brand’s surface, at Moco Museum we are a team that thrives on creativity, inclusivity and collaboration. Each of us brings unique ideas, experiences and perspectives that shape the way we work, adapt and grow.

Always building something new and forward-looking, giving you the chance to develop your career while being part of a Company that embraces change and celebrates fresh ideas. We approach challenges and successes together, with a mindset of continuous learning and innovation.

Beyond the work itself, we create space to connect and enjoy our time as colleagues, from Friday drinks to team-building activities, making Moco a workplace where our people feel involved and motivated. Here you will find more than just a job, you will find a place to belong.

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