Marketing Manager
UnispaceAbout the role
At Unispace, we are committed to transforming workplaces to meet the diverse needs of today’s dynamic global brands. Our agile, end-to-end approach is delivered seamlessly across borders, fueled by strong client partnerships and supported by insightful workplace intelligence and innovative technology.
We believe that everyone deserves to work in an environment that inspires productivity, fosters peak performance, and promotes overall well-being. Across our 48 global studios, we recognize that positive work environments cultivate open, collaborative, and supportive cultures, enriched by the contributions of independent and motivated individuals from all backgrounds.
While our core business revolves around strategizing, designing, and building workplaces for some of the world's leading brands, we understand that our people are our greatest asset. We prioritize their growth and well-being through a comprehensive Employee Value Proposition program that includes rewards and recognition, career development opportunities, and a strong focus on mental and physical well-being.
To further support our team, we embrace flexible working arrangements, including hybrid working options that empower our employees to balance in-office collaboration with remote work flexibility. This approach not only enhances work-life balance but also allows us to harness the full potential of our diverse and talented workforce.
Why you’re here:
To manage the day-to-day marketing activities across Unispace’s Americas region and support the firm’s long-term strategy by delivering impactful campaigns and initiatives that strengthen our brand, showcase our value, and drive client engagement.
A bit about you:
- You are detail oriented and organized with excellent time management skills.
- You are collaborative, working with others on the marcomms team and with stakeholders.
- You thrive under pressure and can juggle multiple priorities.
- You look for better ways of doing things, are comfortable taking initiative, and want to continuously improve.
- You are adaptable, thriving in a fast-paced and evolving work environment.
- You build meaningful relationships, communicate clearly, and can influence and partner effectively.
- You think strategically, focus on outcomes, and have a solid understanding of business objectives and client needs.
What you’re responsible for:
- Collaborating closely with the Principal of Marketing to plan and execute marketing strategies that align with business goals.
- Partnering with regional sales leadership to ensure marketing objectives support key sales drivers.
- Developing and implementing digital marketing campaigns via email, social media, the website, and other channels.
- Managing and maintaining digital assets to ensure consistent branding and messaging across channels such as LinkedIn, Instagram, and YouTube.
- Using marketing tools such as HubSpot and Salesforce to build, launch, and track campaigns and measure ROI.
- Organizing and overseeing photography and videography for projects, events, and staff, including occasional travel to project sites.
- Drafting and creating project case studies to be used on website, in pursuits and promoted across digital platforms.
- Planning and executing high-quality regional events, conferences, sponsorships, and promotional efforts.
- Writing and managing award submissions for projects and staff, working closely with stakeholders.
- Supporting PR activities, including coordinating bylines, interviews, and agency engagement.
- Providing internal communication support, including content creation for campaigns and presentations.
- Tracking marketing schedules, campaigns, and reporting to ensure initiatives stay on target and deliver measurable results.
- Maintaining and managing the marketing budget, ensuring alignment with business objectives and cost efficiency.
- Collaborating with global marketing teams to ensure consistency and alignment across all regions.
- Maintaining schedules, calendars, and reporting to ensure marketing activities remain on track and share achievements and insights with stakeholders.
How we’ll measure it:
- Marketing activities align with strategy, are carried out efficiently, and generate measurable impact.
- Campaigns support lead generation, higher conversion rates, and sales success.
- Marketing materials reflect local market needs while consistently showcasing our unique value and brand identity.
- Photography, videography, and award submissions meet high standards and stay within budget.
- Events deliver ROI, reflecting the brand's message while achieving clear object
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