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Marketing Creative Director

Hasbro
USAfull_timePosted 26 Sept 2026

About the role

<div class="content-intro"><p><span style="font-size: 12pt;">We&nbsp;take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination&nbsp;and drive&nbsp;to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.</span></p></div><p><span data-contrast="auto">We're looking for a Marketing Creative Director to lead campaign creative across the Hasbro toys portfolio. In this role, you'll build how our brands show up in the world, from global product launches and retail moments to video content, digital, and social. You'll elevate our creative standards, unlock breakthrough ideas, and connect beloved brands with the kids, fans, and grown-ups who love them. And of course, have a lot of fun doing it! </span><span data-ccp-props="{}">&nbsp;</span></p> <p>&nbsp;</p> <p><span data-contrast="auto">In the role of Creative Director for Hasbro Toys and Games Marketing, you will guide the creative vision, storytelling, and visual elements across a portfolio that includes preschool, action, collector, adult, and family play. You will be supported by internal teams of copywriters, designers, art directors, and partner with product marketing teams and toy studios to develop groundbreaking campaign platforms and launch new products and characters. </span><span data-ccp-props="{}">&nbsp;</span></p> <p><span data-contrast="auto">This creative leadership role requires hands-on involvement, combining a strong understanding of how to inspire kids and kidults with visual and storytelling craftsmanship. It values a true appreciation of how toys are played with and a solid grasp of business aspects. The ideal candidate has directed creative campaigns for consumer, entertainment, or brand-based products. They shift easily from big-picture ideas to detailed actions, addressing retail needs, out of home, packaging placement, and global market variations.</span> <span data-contrast="auto">You'll work closely with the Head of Marketing Creative to ensure our brands keep innovating while staying true to what makes them endure.</span><span data-ccp-props="{}">&nbsp;</span></p> <p>&nbsp;</p> <p><span data-ccp-props="{}">Effective from the date that Hasbro opens its new Boston location, this position will be onsite Tuesday – Thursday at Hasbro’s new HQ location in Boston, MA. In the interim, this position will be onsite Tuesday –Thursday at Hasbro’s HQ in Pawtu

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Company

Hasbro

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