Marketing Content Specialist

At Trella Health, we are passionate and committed to our mission – empowering meaningful change in healthcare. Since our founding in 2015, we continue to grow our team, enhance our solution and services offerings, accelerate into new markets, and expand our customer base. We are rapidly growing and are looking for new Trellavators to join our team!

“What is a Trellavator?” you ask. Innovate and elevate is the name of our game! We go above and beyond to collaborate with and support each other – we believe that when a colleague or customers succeeds, we succeed. By learning from others, building on our successes, and taking risks, we constantly raise the bar – continuous improvement is in our DNA. Our word is paramount, we keep our commitments, and we always follow through. We have a strong, reliable support system that fuels growth, collaboration, and passion – and together, we create a positive environment where everyone at Trella Health, including the customers we support, can thrive. Are you ready to learn more about the opportunities with our team? Trell-yeah you are!

Position Overview:

Trella Health is searching for a Marketing Content Specialist who thrives at the intersection of strategy and creativity — turning great ideas into high-impact content that sparks conversations and conversions. From SEO-driven website content to persuasive email copy to an engaging social media presence, you’ll craft stories that capture attention, build trust, and drive results.

The ideal candidate is both creative and analytical, using data to inform content decisions while bringing our brand to life across digital channels, social platforms, events, and beyond. This role is pivotal in strengthening Trella’s position as the leader in our industry.

If you’re a word nerd who finds joy in crafting the perfect message, shaping narratives that stick, and turning big ideas into content that connects and converts, we want you on our team!

Location: Atlanta HQ (remote/hybrid)

Reports to: Director of Growth

As the Marketing Content Specialist at Trella, you will:

• Craft persuasive, results-driven messaging for web, emails, ads, collateral, and other marketing materials — effectively communicating Trella’s value to drive demand.
• Support Trella’s thought leadership efforts by staying ahead of market shifts and creating compelling content for blogs, trend reports, presentations, and more — turning complex ideas into impactful stories that reinforce Trella’s industry expertise.
• Manage and optimize Trella’s social media presence by keeping up with platform trends, engaging with industry professionals, and maintaining a robust content calendar to grow brand awareness, increase engagement, and strengthen industry influence.
• Write press releases and drive earned media efforts by pitching story ideas to publications, securing speaking opportunities, and highlighting Trella through industry awards.
• Work closely with Trella’s event lead to create trade show content, manage promotional materials, and support event logistics as needed.
• Collaborate with PeopleOps on recruitment marketing, workplace awards, internal communications, and company events to ensure consistent brand messaging.
• Research industry trends, competitor insights, and customer feedback to refine messaging, enhance content strategy, and strengthen market positioning.

This job might be a fit for you if you have:

• A curious, journalistic mindset with excellent writing, editing, and proofreading skills, a passion for storytelling, and a strong understanding of marketing and copywriting principles to elevate brands, build trust, and drive action.
• A collaborative spirit and excitement for partnering with healthcare subject matter experts — including internal Trellavators, consultants, customers, and industry leaders — to brainstorm ideas and gather insights that drive campaign and marketing goals.
• Experience with digital marketing best practices, including search engine optimization (SEO), paid search, digital advertising, email, and social media management.
• Proficiency in Microsoft Word and PowerPoint
• Hands-on experience with WordPress, Marketo, Google Analytics, Buffer, SEMrush, PR Newswire, Canva, and/or similar marketing platforms.
• Always eager to dig in, learn, and make an impact.

About Trella Health:

Trella Health provides unmatched, actionable market intelligence to post-acute care and value-based care providers of all sizes. Our industry leading analytics paired with CRM and EHR integratio