Marketing & Business Development Specialist

Overview

This position provides marketing support (pitch preparation, events and seminars, directory and awards submissions, database maintenance, market research, etc.  This role will be located in our 55HY Office in NYC. It will require you to be on-site 3x days a week. 

Responsibilities

• Team with Marketing and BD Manager to support their marketing and business development goals.
• Attend internal practice meetings, as needed, for purposes of tracking ongoing matters of note and supporting the practice group leaders in overall management of the groups marketing and business development efforts.
• Draft, format, and finalize pitches, RFP responses and presentations for practice areas.
• Conduct research on existing and prospective clients, competitor activity, and industry or market trends to aid in the development of marketing plans, presentations, and proposals.
• Prepare, review and revise directory and award submissions for assigned practice, working with partners directly to submit responses in a timely fashion, and prepare analysis of results.
• Collect and maintain representative matters, deals list, client, and industry lists for use in marketing materials. Maintain all practice brochures and deal databases.
• Execute regular updates of web and print marketing content, including attorney biographies, practice area/office descriptions, webpage, and related news items.
• Liaise with PR/Communications team on practice-related press releases, awards submissions, and other external communications ensuring visibility of the practice and related lawyers in the relevant markets.
• Manage client events and sponsorships, including, coordination of speakers/agenda, drafting/mailing invitations and invitation lists, internal/external advertising, working, or attending the events, measuring ROI, and ensuring participant follow up.
• Other responsibilities as may be assigned from time to time.

         The anticipated base salary range offered for this role will be between $80,000 to $105,000 and represents the firm’s good faith and reasonable estimate of the base compensation range. Actual base compensation will be dependent upon several factors including but not limited to the candidate’s relevant experience, performance, qualifications, degrees, and location, as well as the needs of the firm.

Qualifications

• Degree in Marketing or a related discipline or a minimum of 3 years relevant experience, preferably in a law firm or professional services environment.
• Strong organizational skills and an ability to prioritize.
• Able to complete simultaneous projects with minimal supervision.
• Ability to think critically and analytically and exhibit sound judgment.
• Effective interpersonal and team working skills.
• Demonstrated written and oral communication skills.
• An ability to meet deadlines and work well under pressure.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and Microsoft SharePoint. Familiarity with InterAction, Website CMS and Concep Campaigner software [Marketing] a plus.
• Flexibility to evolve with the position as required.