Marketing Assistant
Lane AutomotiveAbout the role
Marketing Assistant Job Description
Reports to: Marketing Manager
FLSA Status: Hourly/Non-Exempt
Position Summary:
The Marketing Assistant provides administrative support to the Marketing Department on a wide range of routine duties and special projects. This role works cross-functionally across the organization to ensure the success of marketing initiatives and help deliver compelling content to promote our products and services
Supervisory Responsibilities:
The position has no supervisory responsibilities.
Key Responsibilities:
· Assist with planning, developing, and executing all Lane Automotive initiatives.
· Assist with various routine clerical capacities and coordination of various public relations efforts.
· Assist with development/design of various manufacturers’ advertising programs and marketing research projects.
· Assist the Marketing Team with the department budget.
· Assist in media scheduling, proofing, and trafficking.
· Maintain and provide reports for the Marketing Department.
· Establish and maintain a centralized archive of advertising, marketing materials, and communications.
· Maintain project tracking spread sheets and marketing calendars.
· Coordinate event logistics.
· Monitor own work to ensure quality, apply feedback to improve performance, and look for ways to improve and promote quality.
· Attend industry events (Company Events, Trade Shows, and Motorsports Events) as a strong brand representative.
· Work in a team environment.
· Promote and maintain a clean and safe work environment by complying with procedures, policies, training, and regulations.
· Ensure established policies and procedures are followed.
· Participate in continuous improvement project team activities.
Education/Experience/Qualifications:
· Associate Degree, Bachelor’s Degree preferred, or equivalent of 2-5 years of related experience and a high school diploma/GED.
· A working knowledge of the automotive aftermarket industry.
Skills & Abilities:
- Ability to communicate effectively (clear and concise) through writing, speaking, active listening, and presentation
- Ability to work both independently, within a team, and cross-functionally with other departments/stakeholders
- Excellent problem-solving skills and sound judgment
Excellent organization skills with superior attention to detail
· Proficient with Microsoft Office Suite or related software
- Ability to develop and foster business relationships
- Must be able to maintain confidentiality
- Must be able to practice safe work habits
Physical Demands:
This is an office type position that requires sitting, standing, walking, stooping, kneeling, and use of hands.
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