Marketing Analyst-Senior

What can you expect as a FedEx team member?

• Career Mobility and Development: When you join FedEx, you’re joining a team with possibilities that literally span the world—from opportunities for advancement and location transfer, to training and leadership programs.
• Total Compensation and Benefits Package: We want to keep our employees for a long time, so we offer competitive benefits, opportunities for flexible work arrangements, and programs to support well-being.

Equal Opportunities

Our greatest asset at FedEx is our people. We are committed to building a diverse, equitable and inclusive workforce, and offer equal opportunities, fairness and respect to all regardless of who you are.  We encourage you to apply even if you feel your experience does not align with all the aspects in the job description as you could be exactly who we need for this or another opportunity.

We do not tolerate discrimination or harassment based on race, color, ethnicity, national origin, religion, sex, age, genetic information, citizenship, disability, marital status, pregnancy, sexual orientation, gender identity, gender expression, veteran status or any other characteristic protected under national, state or local laws. We will reasonably accommodate team members and third parties with physical and mental disabilities.

" Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date"

Company:

INT FedEx Express Transportation and Supply Chain Services (India) Pvt. Ltd.

City:

Mumbai

Scheduled Weekly Hours:

48

Worker Type:

Regular

Posting Start Date

20-Aug-2026

Posting Close Date:

21-Aug-2026

Job Family:

FXE-MEISA: Marketing Analyst

Position Summary:

Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date
Grade - 13

•    What you will do?

•    Manage and maintain fedex.com ecosystem across the MEISA (Middle East, India, and Sub-Saharan Africa) region, ensuring content accuracy, consistency, and an optimal customer experience.

•    Collaborate with cross functional teams, and regional stakeholders to deliver website enhancements, digital campaigns, and optimization initiatives.

•    Coordinate with external agencies and vendors to ensure the timely execution of website updates, campaigns, and digital projects

•    Develop and execute website personalization strategies to deliver relevant customer experiences, increase engagement, and improve conversion rates.
•    Build, manage, and optimize audience segments using behavioral, demographic, geographic, and customer data to enable targeted experiences.

•    Configure, launch, monitor, and optimize personalized content and digital experiences using enterprise personalization platforms such as Adobe Target.

•    Design, execute, and analyze A/B and multivariate tests to validate optimization hypotheses and improve website performance.

•    Define experimentation frameworks, success metrics, and KPIs to ensure statistically sound, data-driven decision-making.

•    Leverage web analytics tools such as Adobe Analytics to measure campaign effectiveness, customer behavior, and optimization opportunities, translating insights into actionable recommendations.