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By joining the American Red Cross  you will touch millions of lives every year and experience the greatness of the human spirit at its best.  Are you ready to be part of  the world's largest humanitarian network?

Join us—Where your Career is a Force for Good!

Job Description:

WHY CHOOSE US?
Joining The American Red Cross is like nothing else – it’s as much something you feel as something you do. You become a vital part of the world’s largest humanitarian network. Joining a team of welcoming individuals who are exceptional, yet unassuming. Diverse, yet uncompromising in unity. You grow your career within a movement that matters, where success is measured in people helped, communities made whole, and individuals equipped to never stop changing lives and situations for the better.
 
When you choose to be a force for good, you’ll have mentors who empower your growth along a purposeful career path. You align your life’s work with an ongoing mission that’s bigger than all of us. As you care for others, you’re cared for with competitive compensation and benefits. You join a community that respects who you are away from work as much as what you do while at work.

WHAT YOU NEED TO KNOW ABOUT THE JOB:
The Marketing Analyst is the primary source of data, reporting, and analytics surrounding the hospital sales & marketing space, marketing dashboards as well as the data lead for survey-related insights & visualizations.  This role works directly with headquarters- & field-based personnel within Biomedical Services as well as Marketing & Communications to provide the necessary information to drive key business decisions impacting our hospital customers & our collections operations.  This analyst interacts directly with other lines of business to aid integrated strategic planning.

The work location for this position is 100% virtual/work from home. While the position can be worked from anywhere in the United States, the preferred work hours are on an East Coast schedule.  Standard work hours are: 8am – 6pm Monday – Friday.

WHERE YOUR CAREER IS A FORCE FOR GOOD (Key Responsibilities):
Principal Responsibilities
•    Manages weekly & monthly performance reports for national and field sales efforts.  Conducts follow-up analyses to explore variances & provide recommendations.
•    Supports analyses to identify areas for improving effectiveness and cost efficiencies through financial modeling and analysis.
•    Serves as a key data resource for insights & visualizations related to organizational market research initiatives, including donor- & volunteer-focused surveys.
•    Works as primary analytic resource for hospital sales & marketing efforts, acting as the key liaison to the sales & collections operations.  Operates as a subject matter expert for hospital sales & related data.

Secondary Responsibilities
•    Provides analytic support to program managers and vendors as requested to identify additional market opportunities.
•    Provides support for research to identify market trends and conduct competitive analysis.
•    Supports forecasting projection initiatives.
•    Performs related duties as assigned.

RESOURCE RESPONSBILITY
•    Works with Biomedical Services team and outside agencies to develop reports and projections, and to coordinate overall analysis.
•    As requested, works with vendors to coordinate and help execute research projects.

SCOPE RESPONSBILITY
•    Internal organizational contacts include other Marketing units, Biomedical Services, Volunteer Services, Finance, and field teams.
•    External contacts include vendors and agencies.
•    Works with confidential and proprietary information.

Scope: Individual contributor that works under limited supervision. Apply subject matter knowledge. Capacity to understand specific needs or requirements to apply skills/knowledge.

Note: Qualified candidates must be authorized to work in the United States.  The American Red Cross does not sponsor employment visas.

WHAT YOU NEED TO SUCCEED (required/minimum qualifications):
•    A Bachelor’s degree (or equivalent experience) in Marketing, Finance, Business or a relevant field.
•    A minimum of three years of analytic experience.
•    Demonstrated knowledge of the marketing process: project management, market segmentation, targeting, and pricing.
•    Strong background with analytic & visualization tools, including Microsoft Excel and Microsoft Power BI required.
•    Knowledge of Microsoft O