Manager, Seller Enablement
Ingredion IncorporatedAbout the role
TITLE: Manager Global Marketing, Seller Enablement
LOCATION: Bridgewater, NJ or Chicago, IL or Westchester, IL (Hybrid)
REPORTS TO: Sr. Manager, Global G2M & Seller Enablement
A Sales Enablement Manager is a vital role focused on boosting a company's sales team performance, driving efficiency and effectiveness in a competitive market. They act as a crucial link between sales and marketing, ensuring the sales team has the tools, knowledge, and resources needed to convert prospects into customers.
Key responsibilities
Develop and implement enablement strategy: Design and execute strategies aligned with overall business and revenue goals.
Onboarding & Training: Create and manage training programs for new and existing sales hires, focusing on product knowledge, sales methodologies, and best practices.
Content & Resource Management: Curate, create, and maintain a library of high-impact sales content (e.g., playbooks, talk tracks, battlecards) and ensure easy access to enablement platforms and CRM tools.
Sales Process Optimization: Analyze sales processes, identify inefficiencies, recommend improvements, and ensure consistent execution across the sales cycle.
Performance Analysis & Feedback: Monitor and analyze key performance indicators (KPIs) like time-to-ramp, quota attainment, and win/loss rates to continuously refine enablement efforts.
Cross-functional Collaboration: Partner with sales leadership, marketing, product, and customer success teams to ensure alignment and support across the organization.
Technology Implementation: Oversee the implementation and adoption of sales enablement tools and technologies, including CRM systems, content management platforms, and sales engagement platforms.
Required skills and qualifications
Experience: Typically requires 5+ years of experience in sales enablement, training, sales, or related fields, preferably within a high-growth environment.
Sales & Industry Knowledge: Deep understanding of sales processes, methodologies (e.g., SPICED, MEDDIC, Challenger), buyer journeys, and market trends.
Communication Skills: Exceptional written and verbal communication, presentation, and facilitation skills.
Analytical & Data-Driven: Ability to analyze data, interpret metrics, identify trends, and make data-driven decisions to optimize enablement programs.
Leadership & Collaboration: Strong leadership skills, the ability to build relationships, influence stakeholders, and foster cross-functional collaboration.
Project Management: Excellent organizational and project management skills to handle multiple initiatives and priorities effectively.
Technical Proficiency: Working knowledge of CRM (e.g., Salesforce), content management systems (e.g., Highspot), learning management systems (e.g., Lessonly), and other sales enablement tools.
Certifications: Certifications in sales methodologies or training programs can be a plus.
age digital technology tools for disseminating, reporting and benchmarking
The position is well-suited for you if you:
· Understand the language of sales, the sales process, and how Marketing can add value
· Have the ability to develop sales enablement tools, content and supporting tactics that work in the field
· Possess good storytelling skills, comfortable working with Marketing insights to craft compelling messages and communicate technical information in a simple, yet effective way
· Work well with multiple stakeholders across many marketing / business disciplines within regional teams
· Are able to foster
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