Manager, Marketing Campaigns

About DrFirst

For 25 years, DrFirst has empowered providers and patients to achieve better health through intelligent medication management. We improve healthcare workflows and help patients start and stay on therapy with end-to-end solutions that enhance prescription access, affordability, and adherence. Our solutions help 100 million patients a year and are used by more than 420,000 prescribers, 71,000 pharmacies, 270 EHRs and health information systems, and over 2,000 hospitals in the U.S. This is a great opportunity to be a part of a successful Healthcare IT company experiencing significant growth. Here you'll get to work with some of the smartest and most interesting people around; solving unique and complex challenges in healthcare on a scale matched by a few companies. If you get excited about stretching yourself in new ways, developing yourself to your fullest potential, care about working with smart colleagues; we want to talk to you! 

Position Overview

At DrFirst, we believe every patient deserves better medication outcomes — and it all starts with meaningful engagement. As our Campaign Manager for the Pharma business, you’ll be at the heart of this mission, leading the strategy and execution of omnichannel campaigns that drive awareness, engagement, and customer acquisition.

 

You will play a critical role in connecting pharmaceutical brands with the healthcare providers, patients, and stakeholders who need them most — leveraging your passion for marketing, digital expertise, and curiosity to make a direct impact on healthcare.

 

If you’re a proactive problem-solver who thrives on both strategy and hands-on execution, and you love seeing your work move the needle — this role is for you.

What you will work on

Be the Driver of Campaign Success

• Lead the end-to-end planning, execution, and optimization of integrated marketing campaigns for the Pharma business.
• Define campaign goals aligned with business priorities and sales objectives — from brand awareness to lead generation to customer conversion.
• Develop campaign briefs and strategic plans that connect the dots between audience needs, market insights, and the Timely by DrFirst unique value.

Orchestrate Collaboration Across Teams

• Partner cross-functionally with marketing teammates, the Pharma business unit, and external agencies.
• Manage creative development, media buying, digital execution, and event promotion — ensuring all elements work seamlessly together.
• Keep campaigns on track, on time, and on budget — while fostering a positive, engaged team environment.

Optimize and Measure What Matters

• Monitor campaign performance in real time, using data to guide decision-making and optimize tactics.
• Deliver clear, insightful reports to stakeholders on pacing toward goals, ROI, and opportunities for improvement.
• Stay curious and agile — continuously testing new channels, approaches, and creative ideas to drive results.

You’ll love this job if you are:

• Strategic and Impact-Driven: You see the big picture but know success is built on great execution.
• Creative and Curious: You’re always exploring new ways to engage audiences and aren’t afraid to experiment.
• Analytical and Results-Oriented: Data informs everything you do — you know what’s working, what’s not, and what to try next.
• Collaborative and Influential: You know how to bring people together and keep projects moving forward, even across teams and partners.
• A Self-Starter with Grit: You take ownership, stay organized, and execute with excellence — no constant oversight needed.

Qualifications

• Experience planning and managing pharmaceutical marketing campaigns, including digital tactics and omnichannel approaches.
• Bachelor’s degree in Marketing, Business, or related field (or equivalent experience).
• Hands-on expertise with marketing automation tools (HubSpot, Salesforce preferred), email marketing, and automation workflows.
• Proven project management skills (ClickUp a plus).
• Ability to translate strategic goals into detailed execution plans and tactics.
• Strong communication skills — able to clearly explain ideas and results to both marketing and non-marketing audiences.
• Experience in SaaS, software, or mobile products is a plus.
• Passion for healthcare innovation and improving patient outcomes.

Physical Requirements

• 80% remote work.
• Up to 20% travel as needed for business requirements.

 

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Benefits

• Competitive compensation, with a base salary of $90,000 - $120,000 (Exact compensation may vary based o