Manager, Custom Research

Manager, Custom Research

Location – London (Hybrid: 3x/week)

 

Data-Driven Research and Insights

MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.

Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.  

#FandomIsOurJam

 

As research manager in Custom Research team, you will manage the end-to-end execution of research projects, from initial kick off to final deliverable. Applying your broad research knowledge, you will design surveys to meet client objectives, and collaborate with team members to develop insightful analysis plans and execute high quality client deliverables. Your work requires strong analytical skills and a proficiency in translating research into impactful reporting.

 

We’re looking for:

• A Quantitative leaning Research Manager, who has experience drafting quantitative surveys, data tab specs, overseeing fieldwork and quotas, and analyzing and reporting on quantitative data
• Someone with experience and interest in custom/ad hoc quant research, with an analytical mind and willingness to get involved in Max Diffs, Conjoint, TURFs etc.,
• Someone who understands qualitative research, the pros and cons of different approaches. Many projects have qual and quant components, and our ideal candidate can support qual-quant integrated studies, partnering with our qualitative team as needed.
• Someone who will hit the ground running. Someone excited by the idea of learning on the job – absorbing and growing in real-time.
• Someone eager to jump in on every stage of the research/insights process – from soup to nuts!
• A strong eye for detail – sweating the small stuff is as important as the big stuff.
• Team player – we are stronger together and we work in groups.
• A good cultural and professional fit with our growing London team of hybrid Researchers, who service local clients across Europe
• Creative thinkers – if you come bursting with ideas and can see patterns in data, we’re excited.
• Curious minds, especially when it comes to people and what makes them tick.
• Strong communicators – written and verbal. Being able to find the right words to articulate the question, the story, and everything in between well is a big deal for us.
• Someone interested in either the Entertainment landscape, the Tech world, or the universe of Lifestyle Brands – we work with some of the biggest names in each category.
• Any experience with Youth (e.g. research with kids, parents), Family, diverse audiences or foundational type studies is a plus
• Ideally has experience as a manager of a team or individual, or looking to grow into a management role

It’ll be helpful if you have:

• At least 5 years of previous experience in research – commercially or academically – even if it’s a short stint, we’d love to hear about what you’ve already nailed.
• At least a Bachelor's degree in the Social Sciences, Economics, Business, Marketing, Statistics, or related fields.
• A pretty good handle on Microsoft Office. We use it a lot.
• Enviable PowerPoint / Slides skills – we tell visual stories (backed up by data)

Benefits and Perks:

• 29 days annual leave, PLUS Bank Holidays
• Flexi-time with core hours between 10am and 3pm
• A suite of benefits including food allowance for in office days
• 2 days’ work from home, per week
• 4% match pension scheme
• Enhanced maternity pay
• Regular social events in both of our UK locations
• Professional growth and career development

 

Our Purpose:

Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and