Global Website Manager

Rithum™ is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins.

Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.

 

Overview

As the Global Website Manager, you are responsible for the day-to-day management of Rithum’s public website. You ensure the website stays highly optimized for organic search (SEO), attracting an audience that has commercial intent and fits our ICP. You optimize the site to convert visitors – through on-page optimizations and CRO initiatives such as personalization, chatbots, etc. You work with contributors from across the company to keep all of the site’s content accurate and up to date. You are a key contributor to the company’s demand generation growth goals and strategy.

 

Responsibilities

• Monitor incoming content requests using the company’s ticketing system, self-assigning tickets from the queue, and working to deliver updates efficiently.
• Liaise with multiple internal stakeholders from Marketing, Product Marketing and beyond to ensure that website content is accurate and represents the company and its products correctly.
• Ensure content conforms to established standards (for text lengths, image dimensions, look and feel, tone of voice, etc.) and has gone through stringent search optimization processes.
• Assemble text and images into WordPress pages and posts, cleaning and tidying code as necessary, and ensuring nothing is missing (e.g. meta descriptions, OpenGraph images, etc.).
• Maintain supporting assets for the website including images, animations, illustrations and videos
• Stage, proof and refine pages following feedback from contributors, keeping all parties on-track and informed of feedback/publishing deadlines.
• Manage and meet deadlines for go-live with little supervision, announcing major site updates internally.
• Advise Marketing Operations of all new site content so that it can be tracked correctly through Marketo programs and Salesforce campaigns.
• Keep a catalog of pages that require regular updates and prompt colleagues for updates to those pages on a predefined cadence.
• Proactively identify opportunities to bolster and diversify lead generation originating from the website using technologies such as Drift, online demos, etc.
• Develop and implement comprehensive SEO strategies that drive organic growth, improve search rankings and increase website traffic. Stay ahead of search engine algorithm changes and continuously optimize on-page and technical SEO.
• Develop effective CRO tactics that optimize user engagement and lead generation on the website using personalization and multi-variate testing.
• Monitor website performance through Google Analytics, Trendemon and other company dashboard platforms, proactively finding areas of high performance and opportunities for optimization and marketing ROI. Provide actionable insights to optimize performance across digital channels.

 

Qualifications 

Minimum Qualifications  

• 5+ years of experience in digital marketing, with a focus on website management and SEO.
• 2+ years of experience in managing content in Wordpress is a pre-requisite
• A thorough working knowledge of Google Analytics, Google Search Console, and an SEO optimization platform such as SEM Rush.
• Detail-oriented in reviewing both visual and text content
• Excellent written English language skills, and strong written and verbal communication skills
• Proven experience of contributing to digital marketing strategy and improving website performance, SEO rankings, and conversion rates.
• Excellent project management skills and the ability to manage multiple initiatives with tight deadlines.

Preferred Qualifications 

• Bachelor’s degree in marketing, business or a related field.
• Experience in a high-growth SaaS or technology environment.
• Prior experience managing global website initiatives and working in multicultural environments.
• Experience of Asana, Marketo, Salesforce, Drift, Wistia, Trendemon, Google Tag Manager a plus

  

What it’s like to work at Rithum 

When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds.