Global Performance Marketing Manager
TrimbleAbout the role
Digital Media Performance Catalyst: Drive Global Growth for Trimble AECO!
Are you a data-driven technical marketer ready to revolutionize how a global leader connects with its audience? As our Digital Media Performance Marketing Manager, you will be the mastermind behind maximizing media efficiency and conversion rates, turning complex data into actionable growth strategies that fuel revenue for our innovative AECO product suite. Join Trimble's Global Demand Center and lead the charge in combating ad fatigue and optimizing global media programs to make a tangible, real-world impact.
About Us:
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it's helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress.
AECO: The Trimble AECO segment provides digital construction solutions that increase precision and productivity for Architecture, Engineering, Construction, and Operations.
What Makes This Role Great:
In this role, you will be the primary validator and strategist for our global media data, directly influencing revenue growth by bridging the gap between raw analytics and high-performance marketing execution. You will have the unique opportunity to activate advanced Media Mix Modeling and lead the media activation of CAPI and CRM offline conversions, shaping the future of how Trimble measures and scales digital success across the AECO industry.
Key Exciting Responsibilities
Lead the continuous optimization of global paid media campaigns to maximize return on ad spend and overall media efficiency.
Spearhead a strategic A/B testing and Conversion Rate Optimization program to refine creative assets and enhance the user experience.
Act as the primary validator of media data integrity across Domo, GA4, and Looker Studio to ensure absolute reporting accuracy.
Proactively monitor audience engagement to combat ad fatigue, implementing rapid-response creative rotation and "always-on" strategies.
Collaborate with technical teams to verify tracking implementations via Google Tag Manager and execute advanced CRM offline conversion activations.
Essential Skills & Experience
Expert-level navigation of GA4, Google Tag Manager, Looker Studio, and Domo for performance auditing and data verification.
Proven track record in managing and optimizing large-scale paid media campaigns across Meta, LinkedIn, and Google Ads.
Demonstrated experience in applying CRO principles and running complex A/B testing frameworks to improve conversion funnels.
Strong ability to translate complex performance data into clear, tactical optimizations for cross-functional stakeholders.
Bonus Points For
Experience with Media Mix Modeling (MMM) implementation and agency partner management.
Deep technical understanding of Server-Side Tracking (SST) and Conversions API (CAPI) integrations.
Background in the AECO or construction technology industry.
Logistics:
Location: Westminster, CO or Lake Oswego, OR or Portsmouth, NH (Hybrid - 4 days per week in office)
Travel Requirement: 10%
Why You'll Love Working With Us
At Trimble, we're not just a company that "does good"—we are a team dedicated to making a tangible, positive Real-World Impact. We build innovative solutions designed to solve the world's most critical challenges. From construction sites to transportation hubs, our work tangibly improves how people live, build, move, and grow.
You'll work on projects that truly matter: Our purpose-driven culture means you'll be helping to build and deliver solutions that make work faster, safer, and more sustainable for millions of people worldwide. Our impact is tangible, from connected machines that save fuel to data-driven insights that reduce waste.
Collaborate with like-minded people: Our strong internal culture is a "hidden gem." You will work with a collaborative, supportive team that shares your purpose and fosters a genuine sense of belonging. We're a company of "visionary pragmatists" who think boldly and build things that work.
Be an owner: Trimble thrives on individuals who take initiative and embrace ownership. You'll find an entrepreneurial spirit where success is often "self-authored," empowering p
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