Global Brand Research Manager
CanvaAbout the role
Job Description
Join the team redefining how the world experiences design.
Hello, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and how you can work
Our flagship office is in Sydney, Australia, but we've made our way from down under, to a hub San Francisco, which is now home to our US operations. We offer flexibility in how and where you work. That means if you want to do your thing in the office (if you're near one), at home or a bit of both, it's up to you.
What you’d be doing in this role
As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.
At the moment, this role is focused on:
- Driving the strategy and execution of our global brand tracker, collaborating closely with regional teams to deliver actionable insights on our brand, competitors and category
- Leading our creative testing process end-to-end, ensuring it is fit for purpose and empowers marketing teams to deliver world-class ads
- Partnering with analytics and media teams to measure the impact of brand marketing and campaigns, owning insights on sentiment and inputting into learning agendas and methodologies
- Collaborating with a global research and data team to think holistically about our marketing initiatives, audiences (both B2C and B2B), and sources of insight
- Playing a key role in the evolution of research & insights for Marketing and our broader research community, including developing new frameworks, methodologies and scaling processes to integrate and elevate the impact of research & data
You're probably a match if
- You have substantial experience in market research and insights, leading both quantitative and qualitative primary research
- You have experience leading complex global brand tracking solutions, and have worked across creative testing and campaign effectiveness.
- You’re an adaptable executor that can both think strategically and is willing to roll up their sleeves, owning and driving projects to completion
- You’re a highly collaborative partner who can build trust and influence senior stakeholders and cross-functional teams to take action and impact business outcomes
- You’re an outstanding communicator and storyteller that can thoughtfully make complex things simple and influence various audiences
About the team
This role is part of the Global Marketing Research & Data team. We are a team of Market Researchers, Data Analysts and Data Scientists who exist to deliver a high quality, deep and rich understanding of our markets, our competitors, our marketing and and our users. We deliver unrivalled insight into the business to ensure that we are making the right decisions at the right time.
Other stuff to know
We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
Please note that interviews are conducted virtually.
Check out lifeatcanva.com for more info.
At Canva we value fairness, and we strive to provide competitive, market-informed compensation whilst ensuring internal equity within the team in each region. We make hiring decisions based on your skills, experience and our overall assessment of what we observed and learnt in the hiring process. The target salary range for this position is $115,000 to $174,000. When calculating offers, we make salary decisions based on market data and candidates' skills and experience.
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