Global Marketing Director, CVRM

Global Marketing Director – CVRM 

AstraZeneca is one of the world’s most exciting bio-pharmaceutical companies. From scientists to sales, lab techs to legal, we’re on a mission to turn ideas into life-changing medicines that improve patients’ lives and benefit society. We’re constantly moving forward as a company – agile and purposeful in our work. We’re focused on the potential of science to address the unmet needs of patients around the world. We commit to those areas where we think we can really change the course of medicine and bring big new ideas to life. Our mission is ambitious and it takes the skills of a collaborative team to really deliver on what science can do. 

 What is the opportunity? 

Our product is in Phase III development for blood pressure lowering in resistant / uncontrolled hypertension. The opportunity is expanded across cardiorenal diseases by the potential for a fixed-dose combination with a best-in-class medicine for treatment of diabetes, heart failure, and CKD. The program is supported by an expansive clinical program, including major Phase III outcomes studies that aim to demonstrate our product provides both blood pressure reduction and organ protection in a single treatment option. 

Accountabilities: 

The Global Marketing Director will lead the strategic development and execution of patient-centric strategies and programs focused on Hard to Control Hypertension. This role requires a dynamic leader with a deep understanding of the hypertension landscape, patient needs, and innovative approaches to healthcare marketing. The successful candidate will work closely with cross-functional teams to enhance patient engagement, improve health outcomes, and drive long-term relationships with key stakeholders globally, market affiliates, and external partners.  

What you’ll do  

• Strategy Development: Develop and implement comprehensive global marketing strategies tailored to patients with Hard to Control Hypertension, ensuring alignment with corporate objectives. 

• Patient Insights: Conduct and leverage market research and patient insights to understand patient needs, behaviors, and barriers to treatment adherence. 

• Program Leadership: Design, launch, and manage patient support programs, including educational materials, digital tools, and community engagement initiatives to improve patient outcomes. 

• Stakeholder Engagement: Collaborate with healthcare professionals, patient advocacy groups, and industry partners to co-create impactful patient programs. 

• Cross-Functional Collaboration: Partner with internal teams, including Medical Affairs, Sales, Regulatory, and Communications, to ensure cohesive implementation of strategies. 

• Innovation & Digital Transformation: Drive innovation in patient engagement through digital platforms, mobile applications, and telehealth solutions. 

• Performance Monitoring: Establish key performance indicators (KPIs) and metrics to evaluate the effectiveness of patient programs and refine strategies as necessary. 

• Regulatory Compliance: Ensure all marketing activities are compliant with regulatory standards and ethical guidelines. 

• Budget Management: Oversee allocated budgets for patient programs, ensuring cost-effective strategies that deliver maximum impact. 

• This role will report to the Global Head of Marketing 

Position is located in Boston, Massachusetts  

Essential Skills/Experience: 

• Bachelor’s degree  

• 10+ years pharmaceutical commercial experience 

• Expertise in cardiovascular, renal, and / or metabolic disease areas 

• Expertise in Development of Patient strategy and implementation 

• Broad commercial experience including pre-launch and launch 

• Experience with budget/expense management, business case development and management/ communication of brand performance. Evidence of developing compelling business cases 

Desirable Skills/Experience: 

• An advanced degree (MBA, MSc or PhD) is preferred 

Why AstraZeneca? 

At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being entrepreneurial - finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means we’re opening new ways to work, pioneering cutting edge methods and bringing unexpected teams together. Interested? Come and join our journey.  

So, what’s next!