Associate, Events & Meetings
Macy'sAbout the role
Be part of an amazing story
Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
Job Overview
The Associate, Events & Meetings supports the Director of Events & Meetings in developing and executing Macy’s in-store event strategy. They play a key role in driving foot traffic, enhancing customer engagement, and elevating the Macy’s brand experience through the seamless coordination and execution of high-impact events. The Associate collaborates closely with cross-functional partners - including store operations, marketing, merchandising, and communications - to ensure successful event delivery.
What You Will Do
Event Support & Execution
- Assist in developing and implementing event plans that align with brand and business objectives.
- Coordinate all event logistics, including vendor communication, production timelines, and on-site execution.
- Partner with store teams and internal stakeholders to ensure flawless execution and brand consistency.
- Maintain and update the event playbook and execution templates to drive scalability and efficiency.
Marketing, PR & Cross-Functional Collaboration
- Support PR and marketing efforts by collaborating with internal teams and external partners.
- Ensure events are aligned with broader marketing, merchandising, and store strategies.
- Prepare event briefs, recaps, and performance reports for internal stakeholders.
Operational & Financial Coordination
- Track event budgets and expenses, ensuring accuracy and compliance with financial guidelines.
- Monitor key performance indicators (KPIs) and assist in compiling data to assess performance and ROI.
- Help streamline operational processes to enable consistency and scale across events.
Team & Project Support
- Provide administrative and project management support to the Director of Events & Meetings.
- Coordinate team meetings, timelines, and deliverables to ensure alignment and execution.
- Contribute to a collaborative, results-oriented team culture focused on innovation and customer experience.
- Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
- In addition to the essential duties mentioned above, other duties may be assigned.
Skills You Will Need
Event Planning & Logistics: Strong ability to coordinate end-to-end event execution, including vendor management, production timelines, and on-site support.
Project Management: Skilled in managing multiple projects simultaneously with strong organizational skills, attention to detail, and use of project management tools.
Cross-Functional Collaboration: Proven experience partnering with store operations, marketing, merchandising, and communications to deliver integrated, brand-aligned events.
Retail Marketing & Customer Engagement: Familiarity with retail marketing strategies and experiential activations that drive foot traffic and elevate customer experience.
Budgeting & Financial Tracking: Competence in tracking event budgets, managing expenses, and supporting ROI analysis and financial reporting.
Communication & Interpersonal Skills: Excellent verbal and written communication skills with the ability to build relationships and influence stakeholders at all levels.
Process Improvement & Documentation: Experience maintaining and evolving event playbooks and templates to streamline workflows and drive scalability.
Technical Proficiency: Proficient in Microsoft Office Suite (Excel, PowerPoint, Outlook); experience with budgeting systems or event management tools is a plus.
Adaptability & Problem-Solving: Able to pivot in real-time to address event-day c
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