Territory Outside Sales

Job Type Full-time Description

Territory Sales Manager

Built for the Western Way of Life

Do you live and breathe the western industry?
Are horses, ranches, or rodeos part of who you are not just what you sell?
Do you want to build a long-term career representing brands you’re genuinely proud of?

At Circle Brands, we don’t just sell products, we support a way of life. Our family of iconic western brands includes Circle Y Saddles, Reinsman, Tucker, and others trusted by horsemen, riders, and retailers for generations. Rooted in American manufacturing and family ownership, we’re looking for a Territory Sales Manager who feels at home in this industry and wants to grow with it.

This role is ideal for an equestrian enthusiast or western lifestyle professional who thrives on relationships, independence, and time in the field.

The Territory

This position manages a clearly defined multi-state territory:

Oklahoma, Kansas, Nebraska, Wisconsin, Minnesota, Iowa, Louisiana, and Arkansas

You’ll be on the road extensively, building meaningful partnerships with dealers and distributors who share our passion for the western lifestyle.

The Role

As a Territory Sales Manager, you’ll be the face of Circle Brands in your region strengthening existing relationships, opening new doors, and representing some of the most respected names in the industry.

What You’ll Do

• Develop and execute sales strategies for existing and prospective dealers
• Build long-term, trust-based relationships across multiple sales channels
• Maintain regular in-person customer contact and convert opportunities into growth
• Plan and manage a strategic travel schedule across your territory
• Analyze industry and regional trends to guide sales efforts
• Manage account performance, forecasts, and expenses within budget
• Represent Circle Brands at trade shows, dealer events, and company meetings
• Collaborate with manufacturer reps and internal teams
• Complete CRM updates, reports, and administrative tasks in a timely manner
• Support brand presence and stewardship across the western community
• All other duties as assigned by management

What You Bring

• Strong relationship-building and persuasive communication skills
• Confidence presenting premium products to knowledgeable customers
• Ability to understand and articulate technical product details
• High level of organization, follow-through, and self-motivation
• Comfort working independently while staying connected      to a larger team
• Strategic thinking paired with hands-on execution
• Proficiency with MS Office, Outlook, and CRM tools
• A professional appearance that reflects our brands and industry

Qualifications

• Bachelor’s degree required
• 3+ years of B2B sales experience (western industry experience strongly preferred)
• Based in or near the defined territory
• Valid driver’s license and clean driving record (past 3 years)
• Willing and able to travel extensively by car and plane

Physical & Work Environment

• Extended periods of sitting and walking (33%–75%)
• Occasional bending, stooping, and twisting (10%–25%)
• Occasional lifting of 25–50 lbs (0%–33%)
• Field-based role with a home office; regular travel and periodic visits to manufacturing environments (PPE required)

Benefits

• Health, Dental, and Vision Insurance
• 401(k)
• Paid Time Off
• Profit Sharing
• Counseling Resources