Marketing Manager

Overview

San Diego Hotel

 

 

With miles of sandy beaches and a year-round average 70-degree temperature, there is no better place to live and work than sunny San Diego! Within this seaside paradise lies the newly renovated, four-star, Omni San Diego Hotel; a place dedicated to providing a superior experience for both associates and guests. Omni San Diego’s associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service. The Omni San Diego Hotel’s commitment to serve our associates and nurture their growth has led to the company’s highest rating in associate satisfaction and an impressive internal promotion rate. We embody a culture of respect, gratitude and empowerment day in and day out. If you are a friendly, motivated person, with a passion to serve others, the Omni San Diego Hotel may be your perfect match. 

Job Description

Omni San Diego Hotel is seeking a Marketing Manager who can drive awareness to the newly renovated hotel and outelts!

 

The Marketing Manager is tenacious, organized, detail oriented, results-driven and is responsible for executing the tactical marketing initiatives to support the overall marketing strategy driving the Omni San Diego Hotel awareness and revenue. This role will collaborate closely with all the San Diego operational teams and 3rd party agency partners. The ideal candidate will be a creative-problem solver, thrive under pressure, enjoy a fast-paced work environment.

 

Location: On-property in San Diego, CA

Responsibilities

• Establishes marketing goals to ensure share of market and profitability of products and/or services.
• Develops and executes marketing plans and programs, both short and long range, to ensure the profit growth and expansion of company products and/or services.
• Assist the Director of Sales & Marketing with integrated marketing plans and initiative marketing calendar.
• Manage media strategy, schedule and execution.
• Work with the Director of Sales & Marketing and Omni Corporate Director of Marketing to strategize and execute retargeting, social and programmatic advertising and SEO.
• Develop, maintain and execute 90-day email marketing calendar. Plan, write, execute and track email marketing campaigns.
• Monitor, measure, and analyze campaign performance metrics, online activity data and market research findings on a regular basis with the ability to immediately identify and react to changes.
• Conduct regular audits of website content and images to ensure accuracy, consistency and timeliness.
• Work with Director of Revenue Management and Director of Sales & Marketing to develop timely packages that support business needs and drive revenue.
• Work with department heads on an ongoing basis to strategize according to individual business needs, establish goals and execute tactics to meet goals.
• Brainstorm and support promotions on all relevant social media platforms in conjunction with the Social Media PR company.
• Review, edit and proof all marketing collateral in conjunction with the Director of Sales & Marketing.
• Conduct regular tracking and reporting of all programs in conjunction with the Omni Corporate Marketing Director.
• Manage marketing budget to ensure accuracy of spend and forecasting.
• Research and stay well-informed of emerging trends in marketing, competitor trends and offerings.
• Monitor and ensure internal and external communication is updated, leveraged and represents the brand.
• Attend weekly rev-merch meeting in order to collaborate and strategy revenue driving initiatives.
• Oversee all online profiles.
• Oversee and assist with monthly report preparation.
• Conduct monthly marketing meeting with joint partners.
• Evaluates market reactions to advertising programs, merchandising policy, and product packaging and formulation to ensure the timely adjustment of marketing strategy and plans to meet changing market and competitive conditions.
• Maintain effective relationships with all associates throughout the resort in creating a strong, supportive and objective environment.
• Be able to analyze and resolve problems while exercising good judgment and in the best interest of the Hotel

Qualifications

• Minimum of 3 years progressive professional experience in traditional and digital marketing highly preferred. 
• Minimum of 1-2 years of experience in hotel or hospitality marketing with responsibility level over marketing, digital and communications highly preferred.
• Degree in commu