Funeral Home Community Outreach Lead

Who You Are:

We are seeking a Community Engagement Lead to support our Tampa/St. Petersburg, FL Market.

 

The Community Engagement Lead will embody the values of Foundation Partners Group (FPG) and promote its philosophy of providing dignified end-of-life services. This individual will establish and grow relationships within the community, demonstrating the practical value and financial prudence of both pre-need and at-need funeral arrangements. The Advisor will drive business development efforts within an assigned book of business, generating referrals and promoting growth. Acting as the primary face of FPG to these referral sources, the Community Engagement Advisor will develop and execute outreach events, collaborating with key community partners to ensure measurable success. Passionate about serving others, this role requires strong communication skills and a dedication to fostering partnerships aligned with FPG's mission.

 

What You Will Do:

Relationship Building:

• Cultivate and maintain relationships with assigned community accounts to generate demand for FPG services and enhance the company's competitive edge.
• Act as a liaison between funeral homes and community partners (hospice, clergy, first responders, veteran's groups, etc.) to ensure seamless transitions for families requiring funeral services.

Community Engagement:

• Represent FPG at community gatherings, support groups, and educational forums.
• Deliver impactful presentations to community organizations on the funeral planning process and the services offered by FPG.

Education & Support:

• Provide families and healthcare professionals with resources and guidance regarding pre-planning, funeral arrangements, and grief support services.
• Work with community organizations to ensure families are informed and supported throughout the funeral planning process.

Program Development:

• Develop and implement outreach strategies to strengthen relationships with community partners, such as hospices and veteran groups.
• Increase awareness of FPG's services through participation in community events, workshops, and professional networking opportunities.

Collaboration:

• Partner with internal teams to align outreach efforts with the funeral home's mission and goals.
• Assist in creating marketing materials and communication strategies to support outreach initiatives.

Grief Support Advocacy:

• Collaborate with hospice staff and community groups to promote grief support services and other family resources.
• Coordinate grief workshops, memorial events, and remembrance programs in partnership with community organizations.

Preferred Skills and Qualifications:

• Bachelor's degree in business, marketing, or a related field (equivalent education and experience will be considered).
• Proven sales and customer relationship management skills, with the ability to navigate a sales process involving multiple stakeholders.
• Strong knowledge of funeral home services, community health resources, and local networks.
• Excellent verbal and written communication skills with the ability to build trust and rapport with diverse audiences.
• Highly organized, self-motivated, and able to work independently as well as part of a team.
• Proficiency in Microsoft Office Suite; familiarity with CRM tools is a plus.
• Valid driver's license and reliable transportation (frequent local travel required).

Work Environment:

This position involves a combination of office work, local travel to meet with partners, and attendance at events. Flexibility is required to accommodate occasional evening or weekend activities.

Foundation Partners Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

 

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