PR and Brand Marketing Coordinator - Rejuvenation

About the Brand Marketing Team

You will be part of the Brand Marketing team at Rejuvenation, working in our brand headquarters in Portland, OR. This team oversees brand marketing, PR, editorial content, social media marketing, and retail marketing. Our job is to grow our customer base of consumers, trade and contract members, with a consistent best-in-class brand presence across the marketplace.

About the Role

Williams-Sonoma, Inc. is looking for a PR & Brand Marketing Coordinator for the Rejuvenation brand! This person will report to the Senior Manager, PR and assist in supporting and executing PR and brand marketing campaigns across retail and DTC channels.

Responsibilities

Support the development and execution of PR and brand marketing campaigns across owned, earned, and partner channels, amplifying Rejuvenation’s products, partnerships, and brand storytelling.

Strategy & Opportunity Identification

• Assist with local, regional, and national public relations strategies, to promote Rejuvenation’s product assortment, partnerships, and brand growth.
• Research industry best practices, analyze competitors, and incorporate relevant market and cultural trends into PR and brand strategies.
• Research, identify, and evaluate new PR and influencer opportunities for Rejuvenation, including proactive pitching and reactive opportunity response.

Outreach & Campaign Execution

• Coordinate product fulfillment for PR and influencer activations, managing internal and external communications and tracking. 
• Develop and distribute media outreach materials, while maintaining accurate master media target and outreach lists. 
• Support planning and execution of PR events, activations, and sample seeding.

Cross-Functional Collaboration

• Work closely with PR and social team members to support influencer partner relationships, project execution, and tracking.
• Maintain the PR calendar and collaborate cross-functionally with social, email, site merchandising and site operations teams to ensure seamless execution for content launches.

Reporting, Budgeting & Operations

• Maintain and update weekly, monthly, and quarterly PR and influencer reporting and performance documents.
• Monitor, clip, and compile press and partner social media coverage, presenting highlights for internal team visibility and sharing.
• Assist with budget tracking, invoice processing, and vendor coordination.
• Maintain and update PR program process documentation on a quarterly basis, incorporating team learnings and system updates.

Criteria

• Bachelor’s degree or higher in PR, Communications, Journalism, Marketing, or related field
• Min. 2 years in PR, Marketing, Retail, Database Marketing, or Social Media
• Interest in/passion for home & interior décor/design industry
• Experienced in working well cross-functionally
• Skilled in Microsoft Office (Excel, Powerpoint, and Outlook) and Figma a plus
• Have strong communication and presentation skills
• Detail-oriented and proactive

• Ability to perform work onsite in the Portland, OR office full-time pending state, local, and Company return-to-work guidance during and after the COVID-19 pandemic.

Our Culture & Values 

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing. 

People First 

Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:
 

Benefits