Senior Marketing Director, LCM Portfolio & Customer Engagement (Immunology)
AstraZenecaAbout the role
Job Summary
At AstraZeneca, we put patients first and strive to meet their unmet needs worldwide. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you’re our kind of person.
The Senior Marketing Director, LCM Portfolio & Customer Engagement Immunology is the US marketing lead for future Saphnelo® indications, responsible for shaping and executing brand strategies across AstraZeneca’s innovative Immunology portfolio. In addition, this role will drive strategic engagement across the external scientific community and elevate AstraZeneca’s leadership in Immunology. Reporting to the Executive Marketing Director, you will lead a marketing and customer facing team and collaborate closely with HCP & Consumer Marketing, Sales, Market Access, Medical Affairs, Global teams, and Corporate Affairs. This position is based in Wilmington, DE.
With a clear focus on Future indication brand management & scientific advocacy, you will oversee efforts to advance our brand strategy and maintain relationships with External Scientific Experts (ESEs), ensuring their insights inform commercial strategies and strengthen the brand’s presence across Rheumatology, Dermatology, Nephrology, and Pulmonology. This position requires a visionary leader capable of energizing cross-functional teams, fostering a culture of collaboration, and delivering strategic impact in an evolving therapeutic space.
What You'll Do
Provide strategic direction for the Immunology marketing team and Regional Customer Directors, guiding future Saphnelo® indication launches and deepening customer and HCP engagement
Lead the development and execution of commercial strategies, including brand positioning, go-to-market models, and launch plans for multiple Saphnelo® indications
Develop and implement US commercial plans in partnership with medical and evidence teams to maximize multi-indication success
Manage cross-functional US/global teams to ensure readiness and successful execution of launch initiatives, marketing deliverables, and stakeholder engagement
Oversee peer-to-peer interactions, congress/conference planning, and sales meetings through a field-facing team of Regional Customer Directors
Build and expand the External Scientific Expert engagement and advocacy development plan, driving ESE recognition and brand presence in key specialty areas
Identify, develop, build the strategy for relationship management with current and future ESEs, leveraging their insights to strengthen brand strategy and market leadership
Lead the team to develop and execute the National Congress strategy, overseeing all marketing activities and compliance for congresses and speaker programs
Skills & Capabilities
Pre-launch to Launch brand marketing experience
Proven strategic planning and enterprise leadership
Growth & Innovation mindset
Demonstrated clinical / scientific acumen tied to commercial business strategy
Stakeholder management and collaboration
Advanced re
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