Global Marketing Operations Manager

Job Description:

Job Title

Global Marketing Operations Manager

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You’ll Make in this Role
As a Global Marketing Operations Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

• Developing the global customer/channel education strategy for the division.
• Designing global and scalable customer/channel education programs based on the developed strategy.
• Implementing the customer/channel education programs on time and in-full for the division, via partnering with area teams.
• The above includes working with area teams to set training objectives, identifying target channel partners to train, developing learning plans based on persona objectives and motives, devising promotional plans to ensure participant awareness/excitement creation/registration/attendance/follow-up, working with partners to develop exceptional content as needed, partnering with the marketing technology team on enhancements and usage of the corporate training platform, determining appropriate incentives or certifications for training completions, tracking and measuring the effectiveness of the customer education program, communicating results of the program, and bringing the entire customer education experience to life beyond product content (i.e. ensuring “customer training” aligns to our business and marketing strategy and is mapped out and implemented end-to-end across the areas with superior customer experience in mind). 
• Partnering with key stakeholders will be critical.  Stakeholders include, but not limited to, the following:  Global Marketing Program Owners, Area Channel Leaders, the Global Marketing Center (e.g. Activation Planners, Channel Leaders, and Education/Development subject matter experts), marketers and leaders within the Global Industrial Channel, portfolio teams, and Area Marketing Operations Leaders.
• Actively monitoring the abrasives, industrial, and consumer landscape to garner inspiration for developing a world-class education offering.
• Managing the division’s instance of the customer/channel training platform alongside subject matter experts within the Global Marketing Center.
• Note:  The strategy, design, and implementation of customer/channel education programs will be the number one priority for this position.
• Lead the Global Marketing Excellence Award process for the division. 
• Lead special projects or areas of focus as identified through the marketing planning process and/or throughout the year as needed.
• Closely support annual marketing planning & activation planning processes and implementation. 
• Deploy marketing strategies, processes, and operational models based on the marketing plan.
• Lead agenda and organizing of Global Marketing Quarterly meetings to ensure transparency and visibility to ASD marketing community and ensuring implementation of action items as relevant.
• Maintain the global marketing operations intranet site. 
• Maintain the Grit for Growth, Marketing Edition recognition program for the division.
• Support end-to-end global marketing program & campaign development and deployment, from creation to implementation through to measuring success/optimization, as needed. 

Your Skills and Expertise 
 

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor’s degree or higher in marketing or business from an accredited university (completed and verified prior to start).
• Five (5) or more years of marketing experience in a business-to-business environment.

Additional qualifications that could help you succeed even further in this role include:

• MBA or master’s degree in marketing from an accredited institution
• Creativity to bring an exceptional customer/channel experience to education
• Ability to turn information & observations into actionable insights for customer/channel training programs.
• Strong interpersonal, communication