Senior Marketing Manager, GSM, Energy Capital

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.  We provide an inclusive work environment where each person is considered as an individual.  At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Cincinnati, Ohio, United States of America

Job Description:

Johnson & Johnson MedTech is currently recruiting for a Senior Marketing Manager, Global Strategic Marketing (GSM), Advanced Energy Capital Strategy and Innovation, to be based in Cincinnati, OH.

Surgery, part of Johnson & Johnson MedTech, has made significant contributions to surgery for more than 100 years from creating the first sutures, to revolutionizing surgery with minimally invasive procedures. Our continuing dedication to Shape the Future of Surgery is built on our commitment to help address the world's most pressing health care issues and improve and save more lives. Through Surgery's surgical technologies and solutions including sutures, staplers, energy devices, trocars and hemostats and our commitment to treat serious medical conditions like obesity worldwide, we deliver innovation to make a life-changing impact. For more information, visit https://thenext.jnjmedtech.com/ .

The Senior Marketing Manager, Global Strategic Marketing, Advanced Energy Capital Strategy and Innovation will lead the execution of multiple, funded and/or pre-charter projects, through all phases of the new product development stage-gates and launch excellence including market research, building the business case, managing regional and external relationships, working with R&D and cross functional partners to lead achievement of milestones, and recommending go / no go decisions at key milestones. 

Responsibilities will include, but not be limited to:

• Co-lead (with R&D) a funded new product development project to execute on the pipeline strategy

• Lead all related Strategic Marketing and Launch Excellence activities to support marketing and commercial strategies of Capital Innovation projects through all launch phases

• Lead VoC and customer (clinical and non-clinical stakeholders) validation efforts to ensure product features and functionality meet and/or exceed customer expectations

• Support and collaborate on key user interaction / touch points / Graphical User Interfaces across the Advanced Energy projects and ensuring relevant learnings are connected back to the continued development of the DUALTO Energy System

• Support our Service Solutions group with the development of promotional materials for our Energy Capital offerings and the new funded project

• Manage KOLs to build meaningful relationships to drive insights in support of individual I&A projects as well as the broader program

• Collaborate as needed with Front End Team and associated cross functional partners (R&D, Supply Chain, Regulatory, Human Factors, Pre-clinical, Clinical, and Medical, Business Development, etc.)

• Lead the execution of strategic research and VoC to further refine segmentation, targeting and positioning and dissemination across organizations and regions.

• Own and drive strong connection of strategic research and VoC to communication leads across Surgery as well as the broader J&J MedTech organization including Polyphonic and Service Solutions.

• Support and execution of marketing and commercial launch related activities across the platform

• Staying abreast of competitive and market trends and supporting competitive scenario analysis to help the team with offensive and defensive marketing strategies

Job Qualifications:

• A minimum of a Bachelor’s deg