Technical Product Owner - 53.com Public Website (Adobe AEM)

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Digital Product Owner, 53.com Public Website

GENERAL FUNCTION: 

This is an exciting opportunity to be part of a growing program that provides eCommerce capabilities for Fifth Third bank.  Specifically, within the Performance Marketing and Digital Growth team, you will lead the 53.com Public Website platform strategy, design, development, and delivery.   

In many ways, your digital platform will serve as the front door to the bank and the first introduction to customers and prospects alike.  Your platform will allow for ease of access and seamless navigation experience to key products and services information along the educate, shop, and buy spectrum. 

The 53.com Technical Product Owner will possess a wide range of skills that can include low-level, hands on development work using the Adobe AEM platform, up to high level strategic planning and road mapping.  You will work with multiple stakeholders across many lines of business to develop and execute the product vision, which includes running discovery sessions, writing user stories and owning the product backlog, and seeing through from development to release.  

The role requires significant cross-functional collaboration and ensuring work is well managed, communicated, and understood, and agreed by internal and external stakeholders. 

The optimal candidate has technical skills using Adobe AEM to develop and manage websites and is a driver who thrives on implementing new initiatives to maximize growth and deliver best-in-class products. The candidate also stays abreast of key trends and developments in the industry, across competitors, and demonstrate a passion for innovation in their day-to-day work. 

Your responsibilities will include: 

• Collaborate with your partners and within your Performance Marketing and Digital Growth program to set ambitious and clear product vision and communicate it effectively to stakeholders 

• Define program objectives and conduct analysis & research required to make recommendations.  

• Design, develop and roll out your part of the Performance Marketing and Digital Growth program roadmap 

• Shepard products through development, testing and launch, advocating to achieve the best outcomes 

• Constantly strive to improve funnel pull-through while delivering best-in-class experiences to our prospects and customers 

• Work cross-functionally with marketing, design, development, engineering, and Line of Business teams from development through testing and launch 

• Identify and understand regulatory requirements and needs within the product domain (e.g., privacy and accessibility laws) 

• Translate business requirements and user needs into user stories and user testing/acceptance criteria 

• Build and maintain a sprint backlog (refined at least 2 sprints out) for upcoming development 

• Facilitate release planning with stakeholders as well as sprint demos 

• Prioritize resources and features, set objectives for the sprints, maintain a list of features in order to increase market share and incr