Commercial Lead (m/f/d)

Join Next Level Coffee, the trailblazers behind nunc., our cutting-edge IoT coffee ecosystem. We're on a mission to revolutionize home coffee experiences with our premium products—coffee machine, grinder, app, and more. Launching in 2025, nunc. combines innovation and convenience for coffee lovers everywhere. With strong financial backing and a dynamic team, we're poised for rapid growth. Ready to transform the way the world enjoys coffee? Join us!As we scale our operations and expand our footprint, we’re looking for a Commercial Lead to drive our sales strategy, business development, and market expansion.
This is a high-impact role at the intersection of physical product (the nunc.) and customer experience. You’ll help make sure that more people drink better coffee, powered by nunc.:

• Own and develop our end-to-end sales strategy (online & offline)
• Build and manage a scalable sales pipeline, from lead generation to closing
• Identify and lead data-driven experiments on new channels, direct sales activities, etc.
• Optional: Identify, initiate and manage strategic partnerships (e.g. office clients, retail partners, distributors)
• Build and implement a system to measure and optimize CLV
• Drive go-to-market efforts in new geographies and segments
• Analyze and optimize sales processes and tools to ensure operational excellence
• Collaborate closely with product, operations, and marketing to align customer needs with internal roadmaps
• Build and lead your lean but powerful sales & growth team
• Drive data-driven sales strategies and position us as a thought leader in the industry
• Work and collaborate super closely with our Marketing and Brand team, Customer Love team as well as directly with the founders

• Established a repeatable and structured sales process, tailored to our customer segments
• Built and actively managed a qualified sales pipeline across direct, inbound and partner channels
• Developed clear sales collateral, playbooks and workflows that make our value proposition tangible and repeatable
• Set up a basic performance tracking for transparency and learning

• 4+ years of experience in sales, commercial strategy, and/or business development, ideally in a product-driven environment (hardware, DTC, or consumer tech)
• Proven ability to build pipelines, close deals, and scale revenues
• Experience working in or with early-stage companies, and a bias toward action
• Strong communication and stakeholder management skills
• Fluency in English; German is a strong plus

• We want to do great stuff with a great team – this only works with a #nofilter and #nobullshitattitude.  
• Huge opportunity to join early stage and build a company – you work on our common vision, product and values!  
• You are best in class – and are enabled to make best in class decisions.   
• We love working visually and with the end result in mind, then get there by building fast and learning fast.
• We love humans, we love coffee and working with the coffee community, from farm to cup. 
• Hybrid working - you work ideally in Munich or Berlin, once a month we meet for 2-4 days in Konstanz, the Alps, or Mallorca. 
• Your home office setup tailored to your workday needs.
• Fitness programs, childcare subsidies, a home coffee supply, and many more benefits await you.