Growth Marketing Specialist (Remote)
VELAIOAbout the role
This is a remote position.
-
Full-Funnel Campaigns: Plan and lead initiatives to attract new leads, maximize trial activation, and foster customer loyalty and referrals.
-
Agile Experimentation: Create A/B tests, alternative landing pages, and message variations to optimize performance across channels.
-
ROI-Focused Advertising: Manage and scale PPC (Google Ads, Facebook Ads, LinkedIn Ads), display, social selling, and email campaigns with a clear focus on Cost Per Acquisition (CPA) and Customer Lifetime Value (LTV).
-
High-Impact Content: Produce assets (eBooks, webinars, case studies, SEO-optimized posts) that fuel the funnel—driving both acquisition and retention.
-
Analysis & Reporting: Define KPIs (conversion rate, churn rate, CAC, LTV, NPS, etc.) and deliver actionable reports to guide decision-making and prioritize new experiments.
-
Cross-Functional Collaboration: Work closely with Product, Sales, and Data Science to align messaging, validate hypotheses, and ensure a seamless, optimized user experience.
If you’re passionate about designing experimentation cycles that truly move the needle, we’d love to hear from you!
Requirements
-
Proven experience in Growth Marketing or similar roles, ideally within B2B technology or services.
-
Mastery of tools: Google Ads, Facebook Ads, SEO/SEM, email-marketing platforms (Mailchimp, HubSpot), and analytics suites (Google Analytics, Mixpanel, Amplitude).
-
Data-driven mindset: ability to extract insights from large datasets and translate them into actionable experiments.
-
Creative storytelling: talent for crafting compelling content that resonates with both technical and business audiences.
-
Bilingual communication: fluent in Spanish and English, both for copywriting and international collaboration.
-
Autonomy & proactivity: skilled at juggling multiple initiatives, prioritizing by impact, and adapting quickly to findings.
Benefits
-
Fully remote role with flexible hours and a collaborative culture.
-
The opportunity to lead growth strategy at a rapidly expanding company.
-
A multidisciplinary team committed to continuous innovation.
-
Budget for professional development and certifications in Growth and data analytics.
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s