Jobs and Careers
AM
Director, Performance Marketing (3547)
AmyrisUS-Remote, United StatesRemotefull_timeVerifiedPosted 27 Jan 2023
💰 $231,000/yr($120,000/yr – $231,000/yr)
About the role
At Amyris, we value that everyone’s career journey is unique and authentic to who they are. If this role excites you, we encourage you to apply and grow alongside us! You may be just the right candidate for this or other open roles.
The Director of Performance Marketing for Biossance will lead a best-in-class, strategic and nimble performance marketing team of four. You will research and identify opportunities in each channel to produce high performing ad content that both tells the brand story and acquires new customers.
This expert excels at integrating business strategies with technology solutions, is proactive, and has excellent project management and communication skills. Ideal candidate has the ability to thrive in a fast paced, high growth, dynamic work environment, where continuous experimentation and innovation are highly valued. This leader will work collaboratively across the business with eCommerce, Data Analytics, Creative, Retention, Brand Management, Brand Marketing and Digital teams. You will own campaign and audience testing and optimization across all paid channels, for DTC and retail.
This role will report into the VP of Ecommerce.
Amyris is committed to providing a diverse array of inclusive benefits and perks to support employees and their families’ wellbeing including access to robust healthcare, mental wellness benefits, family leave, discounted fitness memberships, education reimbursement, generous product discounts, flexible paid time off, 17 paid holidays, 10 paid sick days, and additional paid time off including 3 volunteer days, and bereavement. Sabbaticals are available after 5 years of continuous employment with Amyris.
We hold deep regard in the power of representation and cultivation of a diverse work environment. Join us at Amyris, where you can find a sense of belonging and know that your voice is centered.
At Amyris, we believe that diversity, equity, inclusion, and belonging (DEIB) is essential to our core values. We embrace and encourage an equity-minded work culture, knowing that it is the driving force of innovation that positively impacts our employees, consumers, and communities. And for Amyris, a sense of belonging is what drives our mission forward and is the foundation of everything we do, ensuring a healthier, more sustainable future for us all. Make Good, No Compromise. Amyris (Nasdaq: AMRS) is a leading synthetic biotechnology company, transitioning the Clean Health & Beauty and Flavors & Fragrances markets to sustainable ingredients through fermentation and the company's proprietary Lab-to-Market
The Director of Performance Marketing for Biossance will lead a best-in-class, strategic and nimble performance marketing team of four. You will research and identify opportunities in each channel to produce high performing ad content that both tells the brand story and acquires new customers.
This expert excels at integrating business strategies with technology solutions, is proactive, and has excellent project management and communication skills. Ideal candidate has the ability to thrive in a fast paced, high growth, dynamic work environment, where continuous experimentation and innovation are highly valued. This leader will work collaboratively across the business with eCommerce, Data Analytics, Creative, Retention, Brand Management, Brand Marketing and Digital teams. You will own campaign and audience testing and optimization across all paid channels, for DTC and retail.
This role will report into the VP of Ecommerce.
Responsibilities:
- Exceptional strategic thinking, analytical skills and elevated creative taste
- Responsible for planning and executing paid media campaigns to meet business objectives and optimize KPIs (that drives to DTC and retail)
- Steward of budget for all paid media dollars, leading media mix budget allocations and in-flight re-allocations
- Develop cross-channel media strategies across Paid Search, Paid Social, and Programmatic
- Identify best in class digital strategies based on current market conditions and campaign performance
- Provide beauty and skincare-specific thought leadership, ideation, and innovation
- Strong communicator with ability to share vision and strategies with executive team and stakeholders
- Lead collaboration of internal channel teams on execution of strategy
- Continuously research and identify opportunities to produce high-performing and innovative ad content and acquire customers
- Proven wide sphere of influence cross functionally to create and champion process improvements to increase efficiency
Basic Qualifications:
- Bachelor's Degree Required
- 12+ years of progressive work experience in paid marketing, creative strategy and management with a strong experience in performance video
Preferred Qualifications
- MBA a plus
- Experience managing multi-million dollar budgets and scaling businesses to $100MM+
- Strong leadership and managerial experience (oversee a team of 4+)
- Expert in performance marketing, with experience driving to both DTC and to retailers
- Developing a deep understand of beauty and skincare brands, industries and competition
- Extensive experience developing, optimizing, analyzing and reporting on paid campaigns across brand and performance objectives
Amyris is committed to providing a diverse array of inclusive benefits and perks to support employees and their families’ wellbeing including access to robust healthcare, mental wellness benefits, family leave, discounted fitness memberships, education reimbursement, generous product discounts, flexible paid time off, 17 paid holidays, 10 paid sick days, and additional paid time off including 3 volunteer days, and bereavement. Sabbaticals are available after 5 years of continuous employment with Amyris.
We hold deep regard in the power of representation and cultivation of a diverse work environment. Join us at Amyris, where you can find a sense of belonging and know that your voice is centered.
At Amyris, we believe that diversity, equity, inclusion, and belonging (DEIB) is essential to our core values. We embrace and encourage an equity-minded work culture, knowing that it is the driving force of innovation that positively impacts our employees, consumers, and communities. And for Amyris, a sense of belonging is what drives our mission forward and is the foundation of everything we do, ensuring a healthier, more sustainable future for us all. Make Good, No Compromise. Amyris (Nasdaq: AMRS) is a leading synthetic biotechnology company, transitioning the Clean Health & Beauty and Flavors & Fragrances markets to sustainable ingredients through fermentation and the company's proprietary Lab-to-Market
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