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Manager, Studio Marketing - Fandango

NBCUniversal
Universal City, United Statesfull_timeVerifiedPosted 19 Apr 2025
💰 $90,000/yr($75,000/yr$90,000/yr)

About the role

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The Studio Marketing Partnerships Manager at Fandango will join a small, yet mighty team to support executing cross-channel marketing campaigns and programs that drive critical marketing support for Fandango’s business units and our Studio relationships at large. Core responsibilities will include leading the charge on the marketing efforts for key Studio titles across the full title lifecycle (theatrical through in-home windows) via creative asset management and delivery, trafficking approvals from studios, aggregating and presenting performance details of promotions, and other marketing efforts as they come up.  This role will internally touch all major consumer facing divisions of the organization, including integrated marketing, partner marketing, social media and content strategy, performance marketing and CRM.  Externally, this position will have exposure to film and content marketing throughout the entire marketing lifecycle and include marketing strategy, media planning, growth marketing, execution, reporting, insight generation and optimization both within and across various channels.

Responsibilities include:

  • Serve as the day-to-day point of contact for clients and studio partners, including fielding, promotional requests, answering campaign-related questions, pitching ideas, and navigating feedback to relevant internal team members.
  • Work with external partners and cross-functional stakeholders across the organization to build marketing programs as well as lead end-to-end marketing activation execution for key studio titles in theatrical and home entertainment windows. 
  • Lead project management on custom deliverables and timelines for Studio campaigns, including building project plans and overseeing all campaign elements from creative development, production, trafficking approvals, performance tracking, and reporting.
  • Draft pitch materials, presentation decks, and share promotional plans for major theatrical/in-home releases, aggregate reporting on campaigns and promotions, work to build recommendations for marketing plans and build wrap reports using compiled program data.
  • Partner with legal team to develop partnership agreements and promotional program rules. 
  • Collect & share competitive & industry trends, new technologies within the film/TV business and performance marketing arenas.
  • Maintain tracking documents and calendars across marketing team.
  • Any other duties as defined by Marketing leads.

Qualifications

Basic Requirements:

 

  • 3+ years of experience in account management, Studio Marketing, Studio Franchise, or partner-facing role.
  • Prior experience working in the media and entertainment industry space (film, TV, streaming, music, sports, entertainment agency, etc.) and/or at consumer-facing brands is essential.
  • Experience in overseeing complete campaigns and coordinating promoti

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Company

NBCUniversal

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