Manager, Member Engagement

The National Association of Manufacturers (NAM) is the largest manufacturing association in the United States, representing manufacturers in every industrial sector and in all 50 states. The mission of the NAM is to be the voice for all manufacturing in the United States.


National Association of Manufacturers

Position Description

Job Title: Manager, Membership Engagement
Division: Membership
Department: National & Membership Operations
Reports to: VP, Membership
FLSA/Level: Exempt/Professional
Location: DC Headquarters


Position Summary:

This position is a key member of the membership account management team and is responsible for engaging key contacts at member organizations through a proven consultative membership journey. Position leverages the current challenges to research and development such as the impact of artificial intelligence, workforce DE&I, and professional development.

We value in-person collaboration and the sense of community it brings. Therefore, if hired, you will be expected to be in the office at least 4 times per week. Our office is conveniently located in Washington, DC, just steps away from two connecting train stations.

Candidates should share the NAM’s core values and identify with the following attributes:
• Mission Driven: motivated by the greater purpose of serving our members and achieving the NAM’s objectives.
• Entrepreneurial Spirit: believes that goals can be achieved, and obstacles overcome through individual ownership of responsibilities in our portfolio.
• Intellectually Curious: seeks new experiences, searches for knowledge, and solicits candid feedback with an openness to learning and evolving.
• Professionally Rigorous: pursues opportunities that strengthen current skill set and close skillset gaps that are necessary to advance personal career path.
• Willing Pioneer: Understands the vision of what we are trying to achieve and can bring clarity to ambiguity, solutions to challenges and willing to iterate until best practices are adopted.

Join the NAM and Make an Impact in the Following Ways:

• Serve as a trusted advisor to senior-level executives and supporting teams at member organizations in order to engage their companies in membership;
• Manage the entire membership journey from onboarding through the service period and subsequent renewal;
• Strategically manage territory of assigned member companies through advanced segmentation, qualification and prioritization;
• Perform account analysis to understand the nuances of each account and what will drive value for individual members;
• Create formal engagement plan for strategic accounts, both large dollar and strategic relationships;
• Develop customized service plans when necessary;
• Grow and develop roster of individuals engaging in membership at each account;
• Through outbound campaigns, including emails and calling, recruit members to virtual and live events. Understand when to suppress communication to members for whom an event is not a fit;
• Demonstrate the value-proposition of the membership through deep-dive calls with IRI leaders on membership services and programs;
• Work with Vice President to engage internal stakeholders to support member service and renewal strategy;
• Work with Vice President to upward manage internal stakeholders involved in account renewal strategy;
• Work with Vice President to identify opportunities for NAM Board engagement with members;
• Work with Vice President to draft communications from senior leadership to members;
• Work with Vice President to prepare briefs and backgrounders on member organizations for senior leadership;
• Meet or exceed monthly and quarterly renewal activities and revenue goals;
• Leverage Salesforce to manage pipeline and day-to-day activities.

The above list of responsibilities is representative of the position and is not intended to limit or preclude other responsibilities and tasks that may be associated with or added to the position.


Supervisory Responsibilities:
• None- Individual Contributor

We are looking for Team Players who meet the Following Criteria:
• Bachelor’s degree;
• 3-5 years of experience in scheduling pitch meetings, inside sales or account management;
• Prior experience in for-profit membership, research program, advisory and/or professional services;
• Familiarity with the Challenger Sale methodology in previous roles a plus;
• Background or strong interest in politics and business policy issues is highly desirable;
• Prior political fundraising experience a plus;
• Effective and