Trade Marketing Specialist
PRADA GroupAbout the role
Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. The Group, a world leader in the luxury sector, operates in more than 45 countries with the PRADA, Miu Miu, Church’s and Car Shoe brands, and has employees of over 100 nationalities.
The acquisition of Pasticceria Marchesi 1824 has marked the Group’s entry into the food sector, applying the same high quality criteria. Very proactive also in the art field, the Prada Group strengthens its presence through contemporary art projects in constant evolution.
Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.
JOB PURPOSE
The role is supporting the Trade marketing Manager within the Trade marketing Department, on the Eyewear Business for Prada Group Brands. Responsible for the deployment of the trade marketing plans is in direct contact with the Licensee and follow up on all the trade projects/activities related to the Category.
RESPONSIBILITES
• Define, develop and execute, in collaboration with our Partner the Trade Marketing Plan & Activities in line with Brand strategies and guidelines
• Manage Daily relationship with our licensee
• Proactively manage eyewear cross brand visibility plan: seeking for opportunities and new potential actions
• Ensuring on-time execution for high visibilities: follow up trade marketing calendar
• Organize Brand Immersion for Partner’s Team and Key Clients upon request, managing both internal and external stakeholders
• Competitor analysis of in-store activities
• Availability to frequent market visits to check on quality of the distribution and presence on point of sales
• Reporting and internal presentations
KNOWLEDGE AND SKILLS
Professional education: marketing/management, economics
Experience as Trade Marketing in eyewear will be a plus
Team player with a positive attitude
Ability to prioritize; work effectively under pressure to seasonal deadlines
Project management skills with ability to manage multiple projects
Passion for fashion and luxury
Fluent English, second language would be a plus
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