SAP Americas Customer Reference Manager

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

 

Organization: Global Customer Reference & Advocates team | SAP Advisory Services | Customer Success/Sales

 

Position Overview:

The Global Customer Reference & Advocates Team mission is to identify, inspire, and engage customers throughout their journey ​and empower them to share their relevant, inspiring SAP experiences.​ This is an exciting role that combines a strategic customer-facing experience, customer marketing, and sales support.  The Customer Reference Manager would serve as a reference resource for North America, aligning with regional sales and other customer-facing teams to facilitate references for sales opportunities as well as recruitment and cultivation of key customer references.  

Position Responsibilities:

• Provide proactive customer reference support for North America field teams – Serve as trusted advisor by providing timely references to accelerate pipeline and maximize positive exposure of SAP customer successes. 
• Orchestrate and coordinate customer reference recruitment pipeline. Identify and document customer references to support sales and marketing requirements. Build reference customer relationships to leverage those relationships to deliver quality sales support.
• Ensure a high level of field engagement by developing relationships with Sales and Sales Leadership within North America assigned Market Unit.
• Execute scalable reference programs, including 1:few Customer Conversations group calls and Customer Connect Centers at SAP tier 1 events, to broaden use of our best references.
• Nominate great customer stories for marketing asset creation, for media and analyst relations activities, SAP Innovation Awards, other key amplification programs.
• Use customer reference systems to document high-quality customer reference data.
• Collaborate with reference team colleagues globally and participate in global and local reference projects for continuous development and standardization of best practices.

Candidates must have the ability to:

• Thrive in a customer-facing role - communicate with customer contacts to recruit into the reference program and develop reference stories.
• Translate business objectives and customer success into high-impact customer references that help drive demand and revenue.
• Work with SAP leadership to align on business needs.
• Participate in a collaborative team environment and engage across multiple SAP teams globally.

​

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.  

 

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we