Senior Business Development Manager
PermutiveAbout the role
About Us
Permutive is the data collaboration platform that powers the advertising ecosystem.
We exist to build an advertising ecosystem that respects and adapts to consumers’ choices around their privacy, and in doing so unlocks enormous uplifts in scale and outcomes for publishers and advertisers alike.
Trusted by 60% of Enterprise Media Companies across the US, EMEA, and LATAM, we work with leaders such as News Corp, Warner Bros Discovery, Hearst, Conde Nast, dmg media, BuzzFeed, and The Guardian. Our technology enables them to drive >$1B in advertising spend across hundreds of millions of users without compromising user privacy.
Permutive works with many of the largest Advertisers, enabling them to collaborate with Publishers to triple their audience reach and drive a doubling in incremental sales, including with advertisers such as Sky, Dentsu and Apple.
We leverage patented edge technology, AI and cloud collaboration to safely process data where it is, and our platform combines privacy-safe DMP, data clean room, and curation capabilities to unlock unmatched scale and precision for publishers, advertisers, agencies, and retail media networks.
At Permutive, You'll Help Our Customers:
Achieve Better Outcomes: Leverage our unique position in the ad tech ecosystem to access broader audiences and improve outcomes.
Boost Sales Significantly: Capitalize on 100% addressability to connect with the 70% of audiences beyond traditional cookies.
Transform Collaboration Efficiency: Move from lengthy processes to seamless collaboration in minutes.
Join us as a key player in shaping the future of Permutive, backed by leading investors like Softbank and EQT Ventures and recognised as a YCombinator Top 150 company.
About the Role...
As a Senior Business Development Manager (Partnerships), you will play a critical role in solidifying Permutive's position within the advertising ecosystem by forging, nurturing, and expanding strategic partnerships. Reporting to the VP, Partnerships and Operations, you will be instrumental in building a robust network that drives mutual growth and unlocks new opportunities. This is a dynamic and fast-paced environment where your ability to manage complex relationships, align diverse stakeholders, translate market opportunities into impactful partnerships, activate and operationalize against joint business goals for all integrated BD partners will be key to the success and growth of Permutive.
What You'll Be Doing...
Partnership Strategy & Identification:
Develop and execute a comprehensive partnership strategy focused on expanding our data capabilities and activation channels.
Identify, research, and prioritize potential data partners (e.g., identity resolution, audience enrichment, measurement) and activation partners (SSPs, DSPs, ad servers) that align with our product roadmap and strategic objectives.
Stay abreast of industry trends, competitive landscape, and emerging technologies within the data and programmatic space.
Relationship Building & Negotiation:
Cultivate and maintain strong relationships with key stakeholders at prospective and existing partner organizations, from technical teams to executive leadership.
Lead all aspects of the partnership lifecycle, including initial outreach, qualification, proposal development, commercial modeling, and contract negotiation.
Collaborate closely with legal, product, engineering, sales, client success and marketing teams to ensure seamless integration and successful go-to-market strategies for new partnerships.
Performance & Management:
Define and track key performance indicators (KPIs) for partnerships, regularly reporting on progress and impact to senior leadership.
Proactively identify opportunities to optimize existing partnerships, expand collaboration, and address any challenges.
Act as a central point of contact for partnership-related inquiries and issues, ensuring effective communication and resolution.
What You'll Need...
Extensive experience leading business development with a strong focus on establishing and growing strategic partnerships within the ad tech industry.
A deep and current understanding of the advertising technology landscape, including programmatic media, audience solutions, and measurement data products.
Experience working directly with Supply-Side Platforms (SSPs) and a strong network of contacts within these organizations.
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