Business Development & Marketing Director – Litigation

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Summary

The Litigation Business Development & Marketing Director is a dynamic leader who will collaborate with the Practice Group Leader and subgroup leaders to expand our cross-selling initiative, bring topical initiatives to market in a client-centric way and instill proactivity, discipline in project management, collaboration and a targeted approach with the team they lead. The Litigation Business Development & Marketing Director takes an integrated business development and marketing approach to targeting clients and reinforcing our strong brand with key audiences across channels and successfully identifies and pursues opportunities while prioritizing scalable initiatives.

This leader demonstrates a proven ability to develop and lead a team, work collaboratively, and demonstrate effective stakeholder management. This individual plays a role on cross-functional projects including, but not limited to, CRM, Experience Management, lawyer coaching, team training, and AI adoption. The Litigation Business Development & Marketing Director skillfully presents, handles challenging conversations and manages a diverse set of professional relationships. This high-integrity, emotionally intelligent leader inspires a high-performing team, navigates change with clarity and creativity, and embodies a “firm-first” mindset in support of the firm’s strategic goals.

Location

This position can be located in any of our US offices and offers a hybrid work schedule.

Responsibilities  

• Act as a thought partner and project manager to the practice group and subgroup leaders in setting strategic goals, implementing change, identifying and driving progress against priorities, and improving internal communications.

• Collaborate with lawyers and team members to identify, monitor, and package offerings in relation to legislative and regulatory developments, as well as market and industry trends, and coordinate related client outreach.

• Demonstrate a strong substantive understanding of the assigned practice group and the ability to utilize this knowledge in helping lawyers identify and package targeted, client-facing products.

• Lead and develop a high-performing team to collaboratively and collectively advance practice group BD & Marketing strategic goals and priorities.

• Leverage market and business intelligence to identify and pursue new targets and existing clients for focused growth in alignment with firm and vertical strategies.

• Collaborate with marketing and communications team members to design effective go-to-market strategies that best enable disputes pipeline development and position the firm to win work.

• Effectively utilize CRM and other technologies to identify leads, track pipelines, and measure ROI.

• Create connections between the assigned practice group and other practice groups, sectors, and client teams.

• Work closely with the Pursuits & Directories team to create and refine compelling content, both proactively and in response to immediate opportunities. Provide subject matter expertise, draft effective value propositions, and integrate intelligence to create compelling pitch responses.

• Improve our approach to directories and awards, and better scale these efforts to impact our brand position in other channels and marketing materials.

• Collaborate with events colleagues to create compelling and strategic events that align with our broader go-to-market strategies.

• Develop and manage annual budgets that align with and support key client and prospect initiatives and drive priority initiatives.

• Create and foster a culture that embraces a thoughtful, strategic, collaborative, and aggressive approach toward expanding business within existing clients and developing business with new clients.

• Develop and lead strategic planning for the practice group in collaboration with broader teams.

• Ensure directory and award submissions are best in class, in conjunction with other team members.

• Contribute to department goals and overarching projects (CRM, Training, EMS, Onboarding of Talent, etc.).

• Work closely with sector and key client team colleagues to ensure that we share best practices, provide meaningful and impactful ways to broaden relationships, and refine our materials on the practice side to best de