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Sr. Director, Strategy

Comcast
Philadelphia, United Statesfull_timeVerifiedPosted 21 Jun 2024

About the role

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. FreeWheel, our advertising technology arm, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Effectv, our audience delivery company, helps advertisers reach their target audiences across linear TV, streaming, and video on demand. A global division of Comcast, we have offices in nine countries and can insert advertisements around the world.

Job Summary

The Senior Director, Comcast Advertising Strategy Team will have the opportunity to work on a variety of strategic and high visibility projects that help shape Comcast Advertising’s enterprise-wide strategy. This key contributor to the Comcast Advertising Strategy Team will work with functional and executive leaders across Comcast, Effectv and Freewheel, several of the business units within Comcast Cable, NBCUniversal, and Sky as well as work with leading industry organizations and vendor partners within the advertising and advertising technology industries. The scope of the role focuses on championing the value proposition of the Comcast Advertising organization both internally at Comcast and externally to advertisers, agencies, and the broader industry. The Senior Director will need to develop, own, navigate and manage multiple relationships across Comcast Advertising, Effectv, Freewheel, the broader Comcast organization as well as industry and vendor partners.

Job Description

Main Responsibilities:

Relationship Management

  • Act as primary relationship with key business unit executives and functional leaders to ensure clear and regular communication and understanding of organization goals, initiatives, and projects
  • Represent the broader view of Comcast Advertising when supporting the business on specific projects or initiatives while balancing short-term needs and long-term strategy
  • Support the launch of new products and business operations by working with key constituents across product and functional areas to ensure alignment with business objectives
  • Develop, manage, and maintain a portfolio of work across multiple projects/initiatives derived from ongoing relationships with internal and external stakeholders
  • Participate in business development and partnership discussions

Analysis and Presentations

  • Oversee projects and develop strategic analyses to assess new growth, further expansion and investment opportunities, and evaluate business risks for the Executive Leadership Team and Business Unit Senior Leadership Teams
  • Identify business, financial and operational implications. Provide business insights based on rigorous, fact-based analyses of customer needs, competitive dynamics and industry trends
  • Provides the Comcast Advertising Executive Leadership Team and the Strategy & Operations senior leadership teams with project updates, analyses, and work products/deliverables
  • Keeps current on important industry trends based on analyst research, industry news, conference attendance, etc.
  • Other duties and responsibilities as assigned

Team Leadership

  • Proficiently conduct / guide complex analyses from scoping to execution through to conclusion and providing clear recommendations to junior resources
  • May be required to directly manage the work of other members of the Comcast Advertising team or shepherd cross-functional teams to achieve project or initiative goals
  • This individual may be responsible for directly managing and developing talent within the Comcast Advertising Strategy Team

    Core Skills:

    • Synthesize insight from multiple workstreams, data sources and team members to create effective, concise support material with storylines tailored to audience and objectives
    • Lead discussions with stakeholders and team members and presenting recommendations
    • Working with little/no oversight or supervision, capable of working in ambiguous environments
    • Clearly and concisely communicate across business units and functions and to senior leadership teams
    • Support and guide to junior resources; actively provides feedback and identifies stretch opportunities for junior resources
    • Contributes to team building (i.e., coordinating trainings, organizing events, helping with recruiting)
    • Consistently exercises independent judgment and discretion in matters of significance
    • Demonstrates the ability to act as a member of a working team or an individual contributor

    Other Requiremen

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    Company

    Comcast

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