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Senior Program Marketing Manager

Red Hat
United StatesRemotefull_timeVerifiedPosted 19 Apr 2025
💰 $155,670/yr($97,300/yr$155,670/yr)

About the role

The Global Services Marketing team is looking for a senior program marketing manager to guide the customer marketing strategy for cross-portfolio programs. In this role you will work closely with business stakeholders, technical experts, and various marketing functions to build awareness and demand for Red Hat Consulting, Red Hat Training and Certification, and Red Hat Technical Account Management. This role contributes to Red Hat Services growth and booking targets.

What you'll do:

  • Write and maintain content and key assets for use in the field including blogs, social kits, messaging, newsletter copy, program kits, webinars, slides, web pages, and other collateral

  • Manage the Red Hat Services social media channels, including creating copy, scheduling posts, and optimizing performance

  • Coordinate global thought leadership activities, blogs, PR, and social advocacy

  • Act as the team’s main point of contact for digital requests including customer facing web page changes, internal content management updates, and ecommerce enhancements

  • Drive our team's global webinar strategy by partnering closely with program leads, working to highlight all Red Hat Services offerings

  • Oversee the production of individual creative projects across internal teams and external vendors while ensuring timely review of materials by SMEs to meet publication dates

  • Establish and maintain cross-functional global relationships and meetings with key stakeholders in services and marketing to communicate project status, plans, and status updates

  • Guide marketing strategies in workstreams with technical stakeholders like business leaders, technical account managers, and consultants

  • Continuously track success of marketing to define effectiveness, needed improvements, and budget prioritization

What you'll bring:

  • 5+ years of experience in marketing

  • Bachelor's degree in Marketing or related field

  • Experience developing marketing plans, marketing strategy, and targeted messaging

  • Writing skills and interest in creating content

  • Ability to translate product and technical information into compelling value propositions, messaging, and impactful content

  • Excellent communication and interpersonal skills and ability to successfully guide projects involving various internal groups and multiple levels of management

  • Solid project management, planning, and organization skills

  • Motivated, collaborative, and customer focused

  • Ability and desire to work in a results-oriented, fast-paced team environment, adapting quickly and succeeding in changing environments

  • Solid history of metrics-driven marketing to measure effectiveness, continuous improvement, and impact on revenue

The salary range for this position is $97,300.00 - $155,670.00. Actual offer will be based on your qualifications.

Pay Transparency

Red Hat determines compensation based on several factors including but not limited to job location, experience, applicable skills and training, external market value, and internal pay equity. Annual salary is one component of Red Hat’s compensation package. This position may also be eligible for bonus, commission, and/or equity. For positions with Remote-US locations, the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience. 

About Red Hat

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates work flexibly across work environments, from in-office, to office-flex, to fully remote, depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact.

Benefits
●    Comprehensive medical, dental, and vision coverage
●    Flexible Spending Accou

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Company

Red Hat

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