Director of Sales & Marketing and Club Membership - Limelight Mammoth

Company Description

Owned and operated by Aspen Hospitality, Limelight Hotels are your home base in the places you want to explore most. The contemporary properties are set in the heart of authentic outdoor and urban communities, and each hotel is deeply connected to its surroundings – offering a unique adventure for every guest. The guest experience is an intentional journey and the elevated, yet unpretentious nature of the stay allows guests to feel nurtured and at ease. A constant across all properties is a commitment to sustainability, unmatched hospitality, and access to an Adventure Concierge to ensure a memorable stay. Limelight’s pet-friendly hotels are located in Aspen, Colorado, just steps from the downtown core; Snowmass, Colorado, offering ski-in/ski-out access to the mountain; Ketchum, Idaho, near the base of Sun Valley’s famed ski area and walking distance to town; and in Downtown Denver, Colorado, adjacent to Union Station. Two new Limelight Hotels are slated to open in Mammoth, California, and Boulder, Colorado in 2025. Learn more at www.LimelightHotels.com. 

Job Description

Position Summary 
The Director of Sales & Marketing and Club Membership has an overall responsibility to lead the property and club membership sales and marketing efforts to achieve and exceed hotel/club revenue goals, while managing, mentoring and further developing sales/event/marketing team members and acting as a key representative for Limelight Mammoth to local, national and international organizations to further develop our position in the marketplace. This position is responsible for Club membership sales efforts, enforcement of all Club rules and regulations, member wait list cultivation and managing new member communication through application process. As a key member of the management team and the divisional leader for the following departments: Transient, Group & Onsite Event Sales, and Mammoth Lakes Mountain Club membership sales, the ideal candidate will be creative, energetic and a knowledgeable professional who will be fundamental to the ongoing success of the Limelight Hotels and the Aspen Hospitality division. This position reports to the General Manager.

The salary range for this position is $140,000 - $170,000. Actual pay will be dependent on budget and experience; all our salaried roles are eligible for bonus.

Job Posting Deadline
Applications for this position will be accepted until June 13, 2025.

Essential Job Functions/Key Job Responsibilities
•    Responsible for reactive and proactive sales efforts, providing day-to-day leadership to Sales and Event managers to achieve hotel sales objectives and revenue goals
•    Create an effective strategy to ensure the hotel's profitability in all market conditions through sales and marketing tactics and implementing short and long-term marketing strategies to meet sales team goals and annual sales targets
•    Develop personal and team sales goals and strategies and ensure alignment with the brand business strategy
•    Actively seek new business using marketing campaigns, telemarketing, e-commerce, site visits, and other methods
•    Execute sales strategies for Guestrooms, Meetings and Onsite Events to ensure individual and team booking goals are achieved
•    Assist leaders of hotel revenue-generating departments in the development of effective revenue strategies and provide team and individual strategic direction to achieve budgeted revenue goals
•    Conduct ongoing research of competitor's sales team strategies to identify ways to grow occupancy, RevPAR and increased overall market share for the hotel
•    Facilitate sales strategy meetings to provide and solicit team input weekly
•    Lead the implementation, development and team member training on Sales Account Management platforms, Property Management Systems and new technologies introduced to the organization to further develop our industry positioning
•    Regularly review STAR reports, Inntopia Destimetrics reports, ASC leadership reports, and ACRA and community leadership reports to maintain an awareness of the hotel's market position and develop short-term and long-term strategies to enhance the Limelight Hotels’ position in the local and regional marketplace
•    Lead Sales & Marketing strategy to drive overall funnel of potential members and high rate of conversion of new memberships
•    Lead club sales events in coordination with field brand marketing team 
•    Manage and process new member applications and hold members accountable to the rules and regulations, and use best judgment when rules should be amended based on a case-by-case scenario
•    Other duties as assigned

Qualifications

Education and Experience Requirements
•