Senior Marketing Manager, Healthcare

At Jabil we strive to make ANYTHING POSSIBLE and EVERYTHING BETTER. We are proud to be a trusted partner for the world's top brands, offering comprehensive engineering, manufacturing, and supply chain solutions. With over 50 years of experience across industries and a vast network of over 100 sites worldwide, Jabil combines global reach with local expertise to deliver both scalable and customized solutions. Our commitment extends beyond business success as we strive to build sustainable processes that minimize environmental impact and foster vibrant and diverse communities around the globe.

 

JOB SUMMARY
The Marketing Sr Manager supports the Marketing Director in development and delivery of tools and assets that support sales conversations throughout the sales cycle. This position requires a mix of interpersonal, project management and communications skills in addition to an understanding of marketing principles, sales methodology, and content management. The job requires understanding and usage of process, procedure, and systems that will continuously improve sales and marketing efficiency and effectiveness.
The Marketing Sr Manager supports the Marketing Director, along with the business leaders, in the development and implementation of a global marketing strategy for the company, with the goal of increasing overall marketplace recognition globally, and driving demand for the companies’ solutions that result in qualified leads, and revenue growth.

ESSENTIAL DUTIES AND RESPONSIBILITIES

·         Help develop innovative methods to bring sales content to life for internal sales teams, including training and incentive programs
·         Identify opportunities for improvement, develop recommendations and convert recommendations into increases in sales effectiveness
·         Participate in key programs involving multiple functions and teams to drive the development and implementation of sales plays, sales portals and mobile sales enablement applications to deliver content to sales teams
·         Develop overall program strategy, budgets, resource allocation plans, and general program requirements to ensure successful execution of sales enablement initiatives and programs
·         Report on program progress, escalations, and issue analysis for Marketing Director and other stakeholders.
·         Implement the company’s go-to-market messaging, positioning, and strategy through the delivery of an integrated marketing strategy and implementation of plan.
·         Facilitate the corporate branding initiative, assist in defining the global brand strategy, brand system, communications framework/platform, and brand guidelines are a critical responsibility of this function. -Leveraging social networking
·         Implement the company’s go-to-market messaging, positioning, and strategy through the delivery of an integrated marketing strategy and implementation of plan.
·         Facilitate and manage the corporate branding initiative, assist in defining the global brand strategy, brand system, communications framework/platform and brand guidelines are a critical responsibility of this function. - Leveraging social networking
·         Maintain the content strategy platform, including vision, category, audience, value, differentiation, personality and police the brand
·         Execute on a complete global integrated marketing communications plan and manage to budget
·         Build and manage a global marketing communications function that supports Company’s goal of global industry leadership
·         Manage team of marcom professionals and network of outside vendors (as needed) to support our global communications effort
·         Work with outside vendors that contribute to branding, awareness and lead generation including interactive/direct marketing agencies, SEO experts, designers, copywriters, email campaign providers, lead nurturing providers
·         Guide the creative and messaging for corporate and product advertising and produce appropriate online and print advertising plan
·         Monitor and measure results of marketing programs
·         May perform other duties and responsibilities as assigned.

JOB QUALIFICATIONS
KNOWLEDGE REQUIREMENTS


·         Provide decision maker reporting on effectiveness and quality of past efforts and solicit feedback for future actions. Utilize the acquired feedback to develop recommendations and provide input in the budgeting and planning process.

·         Develop strong working knowledge of the company’s business to provide insights to sector