Intern, Marketing Analyst, Mission Advancement-remote in eastern or central time zone

Overview

Since our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today’s biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the impact you can make with us.

The American Heart Association’s Internship Program provides college students an opportunity for hands-on experience in various facets for individuals interested in gaining work experience with a non-profit, voluntary health organization. 

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations.  To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as training and support locally and through our National Center.

 

The American Heart Association has an opportunity for a Marketing Analyst Intern in our Mission Advancement department. Mission Advancement is responsible for raising individual major gifts and foundation grants of $100,000 or more, as well as government grants, and estate gifts from donors who wish to make an impact and leave a lasting legacy. 

 

The work of the Mission Advancement team is centered on building strong donor relationships and providing opportunities for financial support that align with the donor’s financial capacity and interests.  The Mission Advancement MarCom team drives lead development and donor engagement for charitable estate giving, for recruitment and engagement of our Professional Advisor Network, and for engagement and analysis of our national giving societies efforts.  The Marketing Analyst Intern will support the team’s planning, data development, execution, and reporting in a variety of ways, described below.

 

#TheAHALife is our company culture, our way of life, reflecting our diversity and inclusion, our focus on work-life harmonization and our Guiding Values.  Discover why you will Be Seen.  Be Heard. Be Valued™ at the American Heart Association by following us on LinkedIn, Instagram, Facebook, X (formerly Twitter), and at heart.org.

Internship Overview:

• Time Commitment: 20 hours per week
• Internship Duration: 5/19/25-8/22/25
• Location: Remote in Eastern or Central Time Zone with Tuesday availability
• Salary: $23.00 per hour

Internship Outcomes:

Individuals participating in the internship program are provided with an opportunity to:

• Gain important and practical job skills to be successful in a non-profit environment.
• Opportunity to explore a career-path with a reputable voluntary health/service organization.
• Complete an internship that enriches your academic and professional resume as well as enriching your personal life by making a difference in the lives of others.

 

Responsibilities

This marketing intern opportunity is primarily a marketing data internship and will not have a heavy focus on other aspects of marketing.

 

Tasks could include things like the following:

Research and Analysis

• Conduct top-line research to identify environmental trends.
• Conduct competitor analysis
• Conduct analysis on marketing results, providing detailed reports with graphics and charts, as appropriate
• Conduct analysis to help define marketing segments and targets
• Follow protocols established by the Marketing Manager or other MarCom staff members.

 

Data Development

• Conduct analysis related to data quality, uncovering and reporting on improvements needed in data, typically in Salesforce CRM or Salesforce Marketing Cloud
• Support the quality improvement of desired segmented data, using a project management approach

 

Support Fundraising Strategies

• Provide research-driven insights to inform fundraising strategies and engagement plans for prospects.
• Participate in meetings to discuss research findings and contribute to strategic discussions.

 

Confidentiality and Ethics

• Handle sensitive and confidential information with the utmost discretion and professionalism.
• Adhere to ethical guidelines and data privacy regulations when conducting research and handling donor information.

 

Qualifications

• Candidates who are college seniors or graduate students with a business major with a focus on marketing, marketing data analytics and data segm