Vice President of Sales, East Region
A.E. PerkinsAbout the role
Position Summary
The Regional Vice President of Sales is responsible for leading, managing, and coaching a team of sales professionals to achieve and exceed sales targets. This role requires a blend of hands-on sales strategy, team development, and key customer relationship management within the benefits administration industry, with a primary focus on Flexible Spending Accounts (FSA), Health Savings Accounts (HSA), and COBRA administration. The RVP will be accountable for driving regional revenue growth and market share while fostering a high-performance, collaborative sales culture.
Requirements
Key Responsibilities
Sales Leadership & Team Management (Expert)
- Supervise a regional sales team to meet and exceed assigned revenue and activity quotas. (Advanced)
- Set and monitor individual and team performance metrics, providing regular feedback and conducting formal performance reviews. (Advanced)
- Recruit, interview, and onboard new sales talent to expand the team's capabilities and regional presence. (Intermediate)
- Develop and implement strategic regional sales plans that align with company goals and market opportunities. (Advanced)
- Manage a regional budget and sales forecast, ensuring accurate pipeline reporting and sales projections. (Advanced)
Coaching & Professional Development (Expert)
- Coach and mentor sales team members on effective sales methodologies, negotiation tactics, and strategic account management. (Expert)
- Conduct regular pipeline and deal reviews to provide strategic guidance and remove roadblocks for the team. (Advanced)
- Facilitate training sessions on product knowledge, market trends, and competitive landscape to ensure the team is well-equipped. (Advanced)
- Provide personalized feedback to help each team member develop their skills and achieve their full potential. (Expert)
- Foster a culture of continuous learning and professional growth. (Advanced)
Sales Strategy & Execution (Expert)
- Lead the team in selling and positioning the company's full suite of benefits administration services, with an emphasis on FSA, HSA, and COBRA administration. (Expert)
- Personally manage and close a select number of high-value, strategic accounts within the region. (Expert)
- Analyze market trends, competitor activities, and client needs to identify new business opportunities and refine sales strategies. (Advanced)
- Collaborate with marketing, product, and operations teams to provide market feedback and ensure customer needs are met. (Intermediate)
Customer & Partner Relationship Management (Advanced)
- Build and maintain strong, long-term relationships with key clients, brokers, and channel partners. (Advanced)
- Act as a point of escalation for complex client issues, ensuring high levels of customer satisfaction and retention. (Advanced)
- Represent the company at industry events, conferences, and trade shows to build brand recognition and network with key decision-makers. (Intermediate)
- Ensure the team effectively manages the entire sales lifecycle, from lead generation and qualification to closing and a smooth client handoff to account management. (Advanced)
Brand Representation & Learning (Advanced)
- Act as a brand ambassador for Ameriflex by communicating the value of the company's solutions over the phone, virtually, and in person. (Advanced)
- Continuously learn about Ameriflex products, services, and the employee benefits market to enhance sales effectiveness. (Intermediate)
Collaboration & Continuous Improvement (Advanced)
- Partner with internal teams to refine sales strategies and improve client acquisition approaches. (Advanced)
- Identify opportunities to enhance sales processes and contribute to the development of best practices within the sales organization. (Intermediate)
- Maintain proper business etiquette and professionalism in all communications, including email, phone calls, and in-person meetings. (Advanced)
Knowledge, Skills, and Abilities Required:
Knowledge (Expert)
- Benefits Administration: A deep and comprehensive understanding of the products being sold, including the technical, legal, and operational aspects of FSA, HSA, and COBRA administration. This knowledge allows the RVP to coach their team effectively and act as a subject matter expert in high-level client discussions. (Expert)
- Sales Methodologies: Proficiency in various sales methodologies (e.g., Challenger Sale, SPIN Selling, Sandler Selling) and the ability to train their team on them. (Expert)
- Market & Com
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s