Marketing Channel Manager, TV & Offline Media

About the role
Chime is on a mission to help millions of everyday people achieve financial progress. To fuel efficient, measurable growth, we’re hiring a TV & Offline Media Manager to support and scale a $60M+ offline marketing program that’s core to our growth engine. In this role, you’ll help plan and execute TV, Audio, and Direct Mail campaigns that balance brand storytelling with performance accountability, while building deep expertise in offline media at scale.

You’ll work closely with partners across Brand, Creative, Analytics, Media Strategy, MarTech, and agency teams to ensure campaigns launch smoothly, perform efficiently, and continuously improve.

The base salary offered for this role and level of experience will begin at $83,000.00 and up to $115,000.00. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.

In this role, you can expect to:

• Support and optimize TV, Audio, and Direct Mail campaigns that drive improved CAC efficiency and growth metrics
• Own day-to-day executional excellence across Direct Mail & Audio, including trafficking, asset coordination, specs management, and launch readiness
• Partner closely with media agencies and internal teams to manage timelines, deliverables, and campaign requirements
• Monitor campaign pacing and performance, surface insights, and contribute optimization recommendations
• Support creative development and testing, including asset management and feedback loops
• Develop fluency in offline measurement, including attribution, incrementality, and reporting methodologies
• Help improve processes, reporting quality, and testing rigor as the offline program continues to scale

To thrive in this role, you have:

• 3–5 years of hands-on experience managing offline media campaigns (TV, Audio, and Direct Mail)
• Experience supporting or scaling large-budget media programs ($10M+ annually)
• A strong analytical mindset, with experience using performance data to guide decisions and optimizations
• Experience partnering cross-functionally with Creative, Analytics, MarTech, and Media/Agency teams
• Comfort managing multiple workstreams simultaneously with strong attention to detail
• Familiarity with offline attribution, incrementality testing, or MMM
• Experience working closely with media agencies on execution and reporting

Nice to have:

• Experience operating in regulated or compliance-heavy environments (e.g., fintech, finance, healthcare)
• Exposure to creative testing frameworks for TV or offline channels
• Prior experience at a high-growth consumer brand

#LI-Hybrid #LI-AM1

A little about us

At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that core banking services should be helpful, easy, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.

We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members.

We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress. 

We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential.

Because if we don't—who will?

*Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members