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WI
Business Development Manager
Winter Services, LLCUnited Statesfull_timeVerifiedPosted 6 Jan 2026
About the role
The Business Development Manager identifies new growth opportunities, builds client relationships, and develops strategies to expand a company's market share/revenue within their assigned geography. The BDM will utilize market research, lead generation, pitching, negotiating deals, and transitioning signed clients to internal Account Manager(s).
DUTIES & RESPONSIBILITIES:
QUALIFICATIONS:
DUTIES & RESPONSIBILITIES:
- Assume direct sales responsibility within assigned geography with a focus on acquiring new commercial business customers in landscape maintenance and snow removal.
- Collect intelligence on pricing, sales, competition, current clients, prospective clients, and industry trends.
- Partner with Marketing to review/update all current and planned sales tools including handouts, leave behinds, promotional materials and sales slicks.
- Create, present and adhere to an agreed-upon strategic sales plan to ensure client’s expectations and GroundMasters goals are met.
- Utilize tools such as ZoomInfo and CoStar to develop new customer leads (i.e. active research, networking, lead generation, and pipeline management).
- Record all sales prospecting activity within the company’s CRM (Salesforce) daily to ensure an active and up-to-date pipeline. Utilize all sales related systems and processes.
- Qualify and subsequently pursue/eliminate opportunities within sales pipeline to ensure only high potential leads are engaged.
- Ensure an in-depth understanding of all aspects of the company’s services to synchronize alignment to customer’s needs and expectations.
- Ability to analyze extensive RFP documentation, identify areas of concern and provide recommendations to be reviewed with Senior Management prior to bidding.
- Assist in the preparation of presentation materials for more involved bids and RFPs.
- Partner with General Managers on job costing/final bids to ensure alignment and ability to achieve job productivity levels and margin goals.
- Manage transition process of all newly signed customers to Account Manager(s) with clear deliverables around any missing data or information.
- Assist in upselling or enhancement recommendations to existing clients as requested.
- Provide weekly reporting on CRM pipeline management versus goals by service type to illustrate progress and current execution/success levels.
- Maintain superior levels of client communication with proactive outreach to achieve company established client satisfaction levels.
- Plan, coordinate, and execute client entertainment events/activities to help facilitate sales goals and meet annual company sales/profitability objectives.
- Review and follow up on all customer service feedback. Work with Account Manager(s) and General Manager if a corrective action plan is needed.
- Partner with Operations and other departments year-round to ensure the highest level of customer satisfaction.
- Control expenses to meet budget guidelines.
- Adhere to all company policies, procedures, and business ethic codes.
QUALIFICATIONS:
- High school diploma or G.E.D. equivalent required. Bachelor’s degree in related field preferred.
- Experience with alignment across all functions of the organization.
- Must have prior industry experience in landscaping/snow removal sales.
- Strong working knowledge of Salesforce CRM or equivalent client management tool.
- Proficiency with ZoomInfo and CoStar or an ability to exhibit comparable success with another lead generation program.
- Ability to perform take-offs and prepare bid documents specific to landscape, snow removal and ice control services.
- Well-developed sales skills with the ability to illustrate a successful track record of meeting/exceeding sales goals through continuous personal improvement.
- Technologically proficient with an ability to utilize PC and phone interchangeably to update sales CRM and managing daily sales prospect routing.
- Research and adaptation of AI tools into selling process a plus.
- Excellent commu
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